Brand Activation & SoMe Manager

Do you know how to grow brand awareness digitally? Or how to plan the Social media strategy to get the maximum out of a brand ambassador or PR partnership? Then you might be the new colleague we are looking for.
In Better Collective Sweden we are on the lookout for a Brand Activation and SoMe Manager to join our Brand & Event sites team where we are working with products like Rekatochklart.com, Speltips.se and VMishockey.se.
Better Collective is an international, award-winning company working to give punters and players a better and more secure iGaming experience. We are producing outstanding sports betting content and iGaming products that go far beyond the usual standards.
THE ROLE
In the role as our Brand Activation & SoMe manager your job will be to make sure we activate and strengthen our sports betting brands in Sweden through partnerships and a good SoMe strategy.
Our marketing budget is not in the millions, so the ability to think creatively in this position will be needed.
You will sit in the local Swedish team working with the sports betting products and be our main link to the PR group function that supports us with ambassador and PR partnerships. Your input in the search for the right partnerships will be important. When the partnerships are signed it will be your responsibility to activate them on our brands.
You will mainly work with the leading sports betting brand in Sweden, Rekatochklart.com. But during a work week you will also be involved in the social media activity for other products in the brand and event sites team.
RESPONSIBILITES
Develop a brand activation strategy for Rekatochklart.com
Develop the SoMe strategy for our main brands on relevant social media
Activation of Ambassador & PR partnerships
Execute smaller, creative campaigns to activate our brands
Coordinate newsletter and push notification across brands
Make sure we grow direct traffic and brand searches in Google for our main brand, Rekatochklart.com
Lift the SoMe presence of our products in Sweden

Our ideal candidate
Has experience working with Social Media and/or brand activation
Is familiar with the latest trends within social media
Is fluent in Swedish and proficient in English
Has a passion for sports and preferably also betting
Enjoys working in a deadline-driven atmosphere
Can work independently and thrive on taking responsibility

APPLICATION DEADLINE
We look forward to hearing from you as soon as possible by submitting a motivated application and your CV using the APPLY NOW button. We accept applications until the 15th of June 2021, we will process your application quickly and give callbacks continuously until we find the perfect candidate.
Expected start date: As soon as possible
QUESTIONS?
If you have any questions about the position, you are welcome to write to Brand and Event Sites, Team Lead, Simon Pettersson.
THE BUSINESS
Better Collective is a nine-time Børsen Gazelle winner developing award-winning products with the vision to empower sports bettors to get the most out of their entertainment experience. In Better Collective we have more than 500 dedicated and talented employees on a global level, and more than 135 of us are located at our HQ based right in the heart of Copenhagen.
It is crucial to us to attract and retain skilled employees. We offer a great working environment in our charming office, with a lively working environment that is characterized by a pioneering spirit and a global vision.
You can get an insight into the life at Better Collective, updates and news if you visit our Instagram, Facebook or LinkedIn profile for news and updates.