Brand Manager - Marine Division

Brand Manager - Marine Division

Arbetsbeskrivning

At Alfa Laval, we always go that extra mile to overcome the toughest challenges. Our driving force is to accelerate success for our customers, people, and planet. You can only achieve that by having dedicated people with a curious mind. Curiosity is the spark behind great ideas. And great ideas drive progress.
As a member of our team, you thrive in a truly diverse and inclusive workplace based on care and empowerment. You are here to make a difference.
Constantly building bridges to the future with sustainable solutions that have an impact on our planet's most urgent problems. Making the world a better place. Every day.
Who you are?
We are looking for a talented and passionate Brand manager with an innovative mindset. An individual with a strong creative thinking and a thorough understanding of what makes the customers tick. Your creativeness is as sharp as your mind, and you have no problem working in a high paced environment. You will work alongside people who believe their job is more than just a job. We want you to feel the same.
You are a curious, proactive, and customer-oriented strategic Brand development specialist preferable with event and visual creation experience who will be working closely with the Marketing Communications team in the Marine Division.
The role is global, meaning that your work will be used for all Marine segments worldwide, ensuring that our brand looks beautiful, relatable, and coherent. The role can vary from a strategic approach with sophisticated tasks to more tactical and ad-hoc tasks.
You are the foremost champion and guardian of our aesthetic expression, visual identity, and global guidelines.
You have high personal integrity and create confidence with people across different nationalities and cultures.
About the job
We believe that you share our love for design craft itself and settle for nothing less than WOW in everything you create. Our dynamic environment requires from all of us a structured approach and the ability to prioritize time on what matters most while designing various types of marketing materials at speed and scale.
The role is operational with focus on brand, visuals, and events. The tasks include visual creation, brand guidelines implementation to follow the customer journey, from awareness to conversion.
Our ideal candidate will be able to contribute to current business needs and have a strong desire to learn and grow with us.
The job will be focused on brand implementation through various digital formats such as web, blogs, customer stories, video etc. to boost high-quality traffic and engagement that drives leads and micro-conversions.
Support in designing and developing our brand touchpoints like SoMe, websites, customer journey, app and events.
Expanding the brand asset library with brand films, videos, images, and graphic elements.
Hands-on designing and adapting digital and physical marketing materials for online and offline channels incl sales presentations.
Implementing templates and guidelines for the organization that makes it inevitable to stay on brand.
Utilizing production tools such as Adobe Express, Microsoft Clipchamp, Storykit to develop and optimize various marketing assets.
Leading design projects in collaboration with the marketing team, other departments, and agencies.

You will work closely with our Digital Marketing colleagues to ensure consistent messages across different digital touchpoints.
What you know
Ideally you have at around 2-3 years of relevant experience from brand/ marketing in a larger international company, from an agency, or the consultancy side. You are confident in your digital marketing competence and ability to contribute to the development of content that positions Alfa Laval on the marine market. We don't anticipate you to be an expert in all fields, but acquiring proficiency in a few areas and possessing knowledge of the following is encouraged:
You can handle a strong portfolio containing still graphic design and motion design.
You have hands-on experience in visual identity work, including logo, typography, color, web layout, and digital and print production.
You work unhindered in InDesign, Illustrator, Photoshop, After Effects and preferably more of the programs within Adobe.
UX/UI design and experience from building interactive customer experiences.
You have knowledge of SEO tools, content management systems and publishing platforms.



You are fluent in English both verbally and in writing and you know how to transform complex information into relevant content that create impact and increase the follower base.


What's in it for you?
We offer a both inspiring and challenging position in an open, friendly, and international environment where we work together to develop and create value for our customers. Your work will have a true impact on Alfa Laval's future success.
You will be part of our central Marketing & Communications team for the Marine Division and work in close cooperation with several stakeholders and team colleagues to plan and publish content in line with strategy and plan.
The position is placed in Tumba or Lund (Sweden) and you report to VP Marketing & Communications for the Marine Division.

Sammanfattning

  • Arbetsplats: Alfa Laval Technologies AB LUND
  • 1 plats
  • Tills vidare
  • Heltid
  • Fast månads- vecko- eller timlön
  • Publicerat: 17 november 2023
  • Ansök senast: 28 november 2023

Postadress

Rudeboksvägen
LUND, 22655

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