Brand Strategist - Marketing & Brand

Who are we?
Volvo Cars is a company on a mission; to bring traditional car manufacturing into a connected, sustainable and smart future.
Since 1927, we have been a brand known for our commitment to safety, creating innovative cars that make life less complicated for our consumers. In 2010, we decided to transform our business, resulting in a totally new generation of cars and technologies, as well as steady growth and record sales. Today, we’re expanding our global footprint in Europe, China and the US, and we’re on the lookout for new talent.
We are constantly pushing our own skills and abilities to drive change in the automobile industry like never before. We are looking for innovative, committed people to join us in this endeavour and create safe, sustainable and connected cars. We believe in the power of people and will challenge and support you to reach your full potential. Join us and be part of Volvo Cars’ journey into the future.

Let us describe the challenge we offer
We are seeking an experienced Brand Strategy Professional to lead efforts related to amplifying the Volvo Car brand and how we use it across a variety of dimensions, including storytelling, purpose based messaging and nomenclature.            

We work in close collaboration across empowered global teams that don’t settle for anything less than excellence! We are a group of highly talented individuals who share a passion to change the world.

We are a flat organization with a Go-Get-Attitude, and we act as a strong team to get things done to enable the business to be successful. We work with speed and engagement in a collaborative manner. Reporting to Head of Brand, this role will have high visibility across marketing, product, content and business development. We expect you to be a highly motivated and strategically focused individual with significant experience working with brand strategy. You also have a service mentality and collaboration skills with the ability to turn recommendations into action via a strong buy-in from market and regional organizations.

You will translate top-level priorities into clear brand strategy and messages; drive the development of brand activities that generate and influence brand awareness and perceptions for Volvo Cars. You will be setting clear goals for delivering growth using an effective brand strategy across audiences including establishing the vision for the continuous evolution of Volvo Car’s brand perception. We need you to develop strong creator and viewer audience-focused brand messaging and priorities that build the foundation for brand and marketing campaigns and collaborate closely with key Marcom capabilities, Product, Business Development stakeholders and local markets to champion the Volvo Car brand. You will also guide the development, implementation, execution and/or maintenance of but not limited to Guidelines, Trainings, Messaging and Nomenclature.

Experience        
•    5+ years of demonstrated success and subject matter expertise in consumer brand strategy and consumer brand marketing
•    International working experience from US, Asia or a large European market and/or working with one of the top 10 brands in a global context
•    BA/BSc in Communication, Marketing, Journalist or equivalent.
•    At Volvo, you will be part of a cross-functional and international team, with English as a natural language for written and spoken communication 

Competence and experience are important, but personality and potential are key
The world as we know it is changing rapidly and the competitive environment and our company’s strategy might change. Therefore, we are not only valuing your experience and competence but also your personality and your potential to develop and embrace unknown future challenges. Most important is that you share our values, are motivated by our purpose and have an honest ambition to join a dynamic team that is deeply committed to transform and progress the consumer experience in the mobility industry at global scale. 

How to apply and connect    
Is this you? We welcome your application by September 27, 2020 at the latest. We will start the recruitment process immediately and the position might be filled before last application date. Please note that we do not accept applications via e-mail. For further information, please contact Camilla Lundgren, senior recruiter, Camilla.lundgren@volvocars.com