Business Segment Manager Golf & Sports

Husqvarna Group is a world-leading producer of outdoor power products for garden, park and forest care. Products include chainsaws, trimmers, robotic lawn mowers and ride-on lawn mowers. The Group is also the European leader in garden watering products and a world leader in cutting equipment and diamond tools for the construction and stone industries. The Group’s products and solutions are sold under the main brands Husqvarna & Gardena that serves professionals in more than 140 countries. Net sales in 2020 amounted to SEK 42 billion and the Group has more than 12,000 employees in 40 countries.
About the position
As a Business Segment Manager Golf & Sport you will drive the customer centric creation of the most value adding offering and Go-To-Market approach to become our customers long term preferred partner, in the field of Golf & Sport green space management.
The Business Segment Manager Golf & Sport is responsible for defining the target groups and business opportunities, and to secure a plan to increase our target group penetration from a Customer Solution Unit perspective with a clear Value Proposition and Go To Market approach to win in the segment. The Business Segment Manager secures that the CSU activities are prioritized, resourced and executed accordingly.
Your main tasks:
Gather thorough qualitative and quantitative insights on customer characteristics, business opportunities, customer P&L, business mechanics, and their professional environment, through hands-on experience and analytics.
Create knowledge on core business/ activities of business segments, like turf maintenance.
Define the strategic position to take as a company in the respective customer segment.
Define customer segment specific value proposition, and drive with product management and services teams to populate the value proposition with products & services.
GtM strategy & execution in collaboration with regional sales teams.
External ‘spokesperson’ for Husqvarna in respective segments.


What we can offer
Husqvarna is flexible and you have the opportunity to work from home but it is also of importance that you could work in the office as well when needed.
Travel within Europe and North America occur occasionally, approximately 3 days/month
Location: Huskvarna, Stockholm, Netherlands or the UK
Your Profile
You have an extensive knowledge of working in the Golf customer industry, if you have experience in Field Sports it is of advantage.
You have a bachelor or master degree and a long experience of working in business development, sales, product management, marketing or other relevant areas.
It is of importance that you have proven ability of leading global and cross-functional projects.
You are a customer centric person with an entrepreneurial mindset that has great relationship and communication skills. You have a strategic perspective coupled with a commercial orientation. Further you are a strong influencer, decisive and good team player. Last but not least you have a strong passion for delivering customer experiences rooted in true end-customer needs.
Your application
Can you envision yourself being a part of this? If so, send us your application including resumé and personal letter. Last day to apply is March 1st .
If you have any questions regarding the position please contact
Hiring Manager – Eric Tinga eric.tinga@husqvarnagroup.com
If you have any questions regarding the recruitment process please contact
Recruiter – Emma Elofsgård emma.a.elofsgard@husqvarnagroup.com
Union representatives:
Soili Johansson – Unionen, soili.johansson@husqvarnagroup.com Cameron Rad – Sveriges Ingenjörer; Akademikerföreningen (Represent all SACO-unions), cameron.rad@husqvarnagroup.com.
What happens after you have applied?
When the application date is due, we will review your application carefully to see if your profile matches the requirements of the vacant position. If we believe you are a potential candidate for the role, you will be invited for an initial interview. In preparation for the interview you will receive information about the arrangement as well as other steps in the process, such as second interviews, assessments, references and introduction. If you aren’t chosen to proceed in the process, you will be informed of this at the latest when the position has been filled