Content Creator to Kanthal

Kanthal is a world-leading brand for products and services in the areas of industrial heating technology and resistance material. We develop innovative solutions in creative partnerships with our customers, and with a strong commitment to reduce the environmental impact. With skilled people and pioneering technology, we support some of the world’s biggest and most exciting projects. Find out more at www.kanthal.com
With our heating technology, we help industrial companies to achieve fossil-free value chains by electrifying their heating processes, removing emissions completely if renewable energy is used. As a Content Creator at Kanthal, you will contribute to this green shift.


Your Role
In this role you are part of our small but growing Marketing Communications team of three people and report to the Global Marketing Communications Manager. Your focus is on creating and developing brand building and conversion driven marketing content for our organic and paid digital channels to grow our business in existing and new market segments.
In close collaboration with colleagues from Sales, Product Management and Research & Development you write inspiring stories, newsletter texts and social media posts but also technical pieces such as product descriptions and material knowledge content. You edit, publish, and distribute the content on our web site, through our marketing automation system and on our social media platforms, and make sure that all published texts are SEO-proof. Reading and analyzing statistics to constantly improve the result based on data is a natural part of your work. You develop and are the owner of the content strategy and -plan, and together with the team and external parties you develop campaign strategies.
Key work tasks:
- Write inspiring content for paid and organic digital channels
- Own the main search engines through continuous SEO work
- Keep the content strategy and -plan current and relevant
- Edit, publish, and distribute in digital channels: web, social media, newsletter
- Work with marketing automation streams
- Define relevant KPI’s and measure results to ensure a data driven approach

About You
You’re a native English writer at heart, but don’t just want to write, but master the whole process of content creation. Your foundation is a university degree in marketing, journalism or similar with several years in similar roles, or you’re a copywriter or journalist that wants to broaden your experience. You’re curious and eager to dig into complex topics and have a natural sense for picking up interesting angles of things. You believe that SEO is almost as important as creative writing for a text to reach through the noise.
Your personality truly makes the difference. You are purpose-driven, curious, inclusive, and committed, and challenge both colleagues and stakeholders to deliver high-quality results. As a genuine team player, you value collaboration and know how to create meaningful relationships in a multi-cultural environment.


What you can expect from us
By joining Kanthal you will be part of a group of skilled people that believe that success is a team effort. We value diversity and are committed to creating an inclusive culture where people can be themselves and reach their full potential. We live by our core values: We care, We deliver, We evolve.


We offer you:
· An international environment where you will have co-workers all around the globe
· Global career opportunities
· Benefits package
· A workplace where we put great value in both employeeship and leadership

Additional Information
If this sounds like your dream job, apply now with your resumé and cover letter. We will call for interviews on an ongoing basis so don’t wait! Last day to apply 2023-02-24.

For further information about this position, please contact:
Patrik Johansson, Global Marketing Communications Manager, +46 (0)70 616 27 26

For more information about the recruitment process, please contact:
Elin Olsson, recruiting professional, +46 (0)76 720 16 99

Union contacts:
Petter Lindblom, Akademikerföreningen, +46 (0)70 616 04 26
Satu Danielsson, Unionen, +46 (0)70 670 50 88
Johan Baringson, Ledarna, +46 (0)70 616 53 96

At Alleima (formerly Sandvik Materials Technology), our mission is much more than delivering high-quality products, technology, and processes - working together to develop solutions based on our customers' needs and thus achieve our business goals, is a better way to describe our daily work. With curious employees and safety as our priority, we create a work environment where you can develop both personally and professionally.
Alleima was listed as a stand-alone company on the Nasdaq Stockholm Exchange on August 31, 2022. With a clear direction for our journey ahead, utilizing our position as a technology leader, progressive customer partner, and sustainability driver, we aim to become an even stronger company in our industry.
Are you ready to take on this challenge together with us? Join us on our journey! www.alleima.com.