Copywriter and Content Creator

As Copywriter & Content Coordinator you’re joining our Brand Marketing team at our all-new head office on Södermalm, Stockholm. You are our main storyteller and a key person in the achievement of our mission. You’re responsible for bringing our products, company and our mission to life with engaging, creative copywriting and editorial content. Your mission is to find the stories of our mission, in every corner of our company and in every product, and tell them, by creating valuable content that engages and inspires our customers. Your tasks are varied and stretch from research to editorial content creation, and from SEO optimised product texts to snappy ads and engaging newsletters.
You’re working directly with our Art Director and collaborating with our Brand Marketing team that oversees our newsletter, social media, influencers and PR. You’re also collaborating on a daily basis with our Growth & Digital team focusing on our digital channels.
Responsibilities
Refining the ASKET tone of voice and ensuring its consistency across all channels
Writing creative copy for asket.com, including but not limited to product, factory or landing page texts with an eye for SEO
Writing creative copy for ads and campaigns across all channels, digital and physical
Going from research to idea to implementation of written content on your own
Researching and writing value-adding blog posts and editorials relating to our products, company and mission to support organic traffic acquisition and customer engagement
Researching and creating engaging and value-adding newsletters
Coordinating our editorial and written content across all our channels together with the Brand Marketing team
Collaborating closely with our Brand Marketing and Growth & Digital teams in coordinating and rolling out campaigns and launches across our channels



The ideal candidate
Holds a degree in journalism, marketing, creative writing or similar
Minimum 2-3 years of experience working within copywriting, journalism or content creation as freelance, at an agency or in-house agency
Passionate about written communication and an eye for visual communication and UX
Experienced in writing about clothing, mens- and/or womenswear, design, architecture or art
Fluent in English, written and orally
Organised, structured with track record of coordinating content across multiple channels
Self-starter; with a track record of taking own initiative
Flexible, able to work within tight deadlines, adjust to changes in priorities and balance short-term needs with long-term priorities
Experience in graphical design and digital content creation is a plus
Experience working in online Content Management Systems such as Storyblok, Contentful, Wordpress etc is a plus