CRM Manager to Nelly.com in Borås

As CRM Manager at Nelly.com, you are an important player in driving Sweden´s first e-commerce forward!

With growing challenges in the market, we constantly need to analyze and find new ways. As a CRM Manager with us at Nelly.com in Borås, you will help create value for the customer journey. Right now a lot is happening with us and you get a big mandate to influence our way forward!

THE OPPORTUNITY

• To become part of an organization with great opportunities to influence and put your stamp on one of Sweden´s largest e-commerce players!
• An encouraging employer with an open, warm and unpretentious culture
• A loyal customer base and with 1.3 million customers in our database there are great potential to build our community

YOUR CHALLENGE

As CRM Manager you will have a broad role and work both strategic and operational to improve our customer journey and ensure content and loyal customers. By having product ownership over our CRM platform and responsibility for our KPI targets, your daily work will include:

• Work with data driven identification and development of profitable customer segments
• Strategically plan weekly communications through newsletter, app and web push channels in close collabroation with marketing and sales
• Continuously bring new ideas for our CRM communications to acquire new customers and retain the existing one
• Delivering customer insights to rest of the organization

THE TEAM AND WORK PLACE

You will belong to our CRM area which is currently under construction. You will have team lead responsibility over a CRM coordinator and work in close collaboration with the CX manager and a data scientist. In addition to the CRM area, you will also work close to marketing and sales.

Our office is located in Borås and you will also have opportunity to work remotely.

ABOUT YOU

To manage this role, we see that you have previous experience as a CRM Manager or equivalent within e-commerce where you have worked with different CRM tools. We are looking at changing CRM platform, therefore it is positive if you have experience of CRM migration projects.

As a person, we believe that you are analytical and solution-oriented. As you will work broadly with different parties within the company, we see that you are communicative and initiative-taking. We speak mostly English within our company but it is an advantage if you have knowledge of Swedish in both speech and writing.

LET´S CONNECT
We have chosen to work with Ada Digital in this recruitment. Their recruitment process focuses on transparency, inclusion and a fast moving candidate experience. And now we want to know more about you – on your own terms! To apply, please fill out the short form, briefly motivate why you are interested in the position, and attach your CV or LinkedIn-profile. No additional documentation is needed. You can then, in real-time, follow your application online as our recruiters are working with it. We work with a continues selection process which means we might hire a candidate before the final apply date, so apply already today! Interested and want to know more? Please contact our recruiter today. We are looking forward to connecting soon!