CRM Specialist

Company Description
& Other Stories is a fashion brand offering women a wide range of shoes, bags, accessories, beauty and ready-to-wear to create their personal style, or story. Our creative ateliers in Paris, Stockholm and Los Angeles design diversified fashion collections with great attention to detail and quality. For us there’s no right or wrong when it comes to style, just possibilities and the joy of self-expression.
We currently have 73 stores on 22 markets and offer online selling on 32 markets through Stories.com and external partners. And we are growing!
Job Description
We are looking for a talented CRM Specialist to join our team in Stockholm. You will work closely with our Insights Lead to support our various teams by analysing and developing our onboarding and customer reactivation strategy.Main responsibilities:
Plan, manage and deliver a cross channel CRM strategy
Develop strategies to increase customer activation, retention and loyalty
Explore and manage all channels and communication activities within the CRM in all our markets
Using data to automate CRM activities and provide relevancy to one-to-one personalization
Manage all aspects of CRM analytics, gather insights, and communicate across teams Building and executing trigger-based communication workflows
Helping to articulate the future requirements of CRM
Help spread customer insights and awareness throughout our company within direct marketing and CRM
Act as a project manager to evaluate, prioritize, develop, manage, implement and test CRM and tech initiatives
Key stakeholder of our CRM systems



Qualifications
+3 years of relevant experience/knowledge for this role including Google analytics, email marketing systems such as Apsis, Adobe Experience Manager or Adobe campaign
Experience in SQL coding is required
Previous experience within CRM and creating customer segmentations, selections & follow ups
Experience in using data to find insights and create relevant customer communication, e.g. email, SMS and app pushes campaigns
Experience of setting up A/B testing to evaluate and optimize
Excellent analytical data and technical skills
Proactive with the ability to organize, and able to prioritize strategically and operational
Motivated by KPIs and reaching goals
Great communication skills
Have a strong understanding and passion for the customer experience
Strong Team player
Strategic Mindset & Operational Execution
Goal and Result-driven persona
Communicative and collaborative
Love to connect the teams and tasks



Additional information
This is a full-time permanent position located in Stockholm. Start date: As soon as possible.
If you are interested, apply with a CV in English before the 2nd of May 2021.