CRM Specialist to Samsung

Are you interested in CRM and data driven marketing, wanting to continue driving Samsung into the future? Working in our CRM team, you will play a key part in developing and improving the great Samsung Experience to our end consumers through our loyalty program Samsung Members.

Everything we do at Samsung is driven by our passion for excellence-and our commitment to develop the best products and services on the market. In today’s fast-paced global economy, change is constant and innovation is critical to a company’s survival. As we have done for 70 years, we set our sights on the future, anticipating market needs and demands so we can steer our company toward long-term success.

Working as a CRM Program Specialist at Samsung
Samsung Electronics Nordic is moving fast to further develop its overall digital marketing capacity. The aim is to provide best in class digital marketing communications to end consumers by delivering engaging, relevant, and timely content to increase the customer experience. In order to reach this objective, new digital tools are being implemented, as the focus on data driven marketing is greater than ever before.

Working as a CRM Program Specialist at Samsung means that you will be responsible of defining and leading different CRM programs and campaign activities to support the acceleration of working with cross-channel data driven marketing. You will be working in a team where you will have the leading role of the defined project; responsible of the full delivery working from A-Z. You are comfortable working with digital platforms and you comprehend the basic capabilities of different digital platforms (e.g. Adobe Campaign, DPM, Analytics etc) to manage more complex data driven projects. You need to be able to define use cases together with different stakeholders within the organization and in the agency. You also need to have good networking skills to present and get buy-in from other stakeholders within the organization. You need to be self-motivated and know how to prioritize and make decisions.
Samsung is now seeking for an experienced CRM Program Specialist, to lead, coordinate and execute with great speed and excellence. You need to have at least 3 years of experience working with CRM and digital marketing.

Main tasks & responsibilities
Your main responsibility is to define, develop and lead CRM projects to drive retention, loyalty and incremental sales, working closely together with the CRM Manager
Execute and follow up on decided projects
Working with ideation of activities and relevant projects to the strategy
Working with the segmentation definition and manage requests to internal and external partners working with analytics and insights
Hands on daily operations to coordinate and ensure the best campaign executions
Working in strong collaboration with internal and external stakeholders (including e.g. agencies and contact with the Samsung European head quarter).
Manage dashboard tools; creating weekly and monthly reports.
Prepare and create presentations for follow up and insights mainly in English.

Qualifications
-Experience-
In order to be successful in the assignment, you must have experience in project management
You need to have a proven record of working with digital cross-channel projects within CRM and have experience of relatable platforms (e.g. Adobe Experience Cloud)
You are familiar working with dashboards to support building segmentation strategies (e.g. Qliksense)
You are required to have a minimum of 3+ years’ recent experience working within digital marketing campaigns and excellence in delivery and execution
It will be good if you have direct experience from email- and applications communication and marketing

-Knowledge, Skills & Abilities-
Samsung is looking for a candidate with overall strong project management skills and the ability to work in a fast-paced environment
Has a creative mind in order to improve and develop the activities
Is a doer, detail oriented, proactive and is structured
You are interested in digital platforms and are familiar with CRM Campaign systems and DMP platforms
You are interested in sales driven results and is a friend to Excel and Powerpoint
You speak and write Swedish and English fluently

-Education-
Degree level in Business Administration, Marketing, Research, Economics or other related discipline, with a passion for digital in general, and search engine marketing and optimization in particular.

About Samsung Electronics
Samsung Electronics Co., Ltd. is a global leader in technology, opening new possibilities for people everywhere. Through relentless innovation and discovery, we are transforming the worlds of TVs, smartphones, tablets, PCs, cameras, home appliances, printers, LTE systems, medical devices, semiconductors and LED solutions. We employ 286,000 people across 80 countries with annual sales of US$269.billion. To discover more, please visit www.samsung.com.

Practical information
Contract: Consultancy assignment through Ivy Talents until April 2023, with possible extension
Start: Immediately
Location: Kista

Are you interested in the position? Make sure to apply immediately to optimize your chances! Questions? You can reach Tom at tom@ivytalents.se