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Arbetsbeskrivning
IDEAL OF SWEDEN is a global and fast-growing fashion and lifestyle brand with HQ in Norrkoping. We have local offices in Stockholm and four other countries around the globe. We are always looking for talented people who want to grow together with us. During the last two years, the brand IDEAL OF SWEDEN has been growing stronger and stronger and we’re aiming to further establish internationally. We give you the possibility to join a truly entrepreneurial company and to be a part of our exciting journey.
We are looking for a technical CRO Manager who is driven by understanding complex, multi-market e-commerce data sets and has a pedantic urge to ensure that websites are optimized for the best experience possible to maximize conversion rates, while not being afraid to do the work. If you have a background in e-commerce, the skills, and the drive necessary to fulfill the obligations in a high-growth, fast-paced company, we want to hear from you.
Your areas of responsibility will be:
• Conversion rate optimization
• Maintain and oversee tracking tags and events
• Setting up an optimization strategy and testing plan together with main stakeholders
You´ll be working with:
• Google Analytics to maintain and develop our analytics platform.
• Digging into user data with help from our new analytics tool Contentsquare
• Setup and analyze sales funnel
• Google Tag Manager to maintain and develop our tag structure.
• Driving conversion rate improvements; working with analytics and usability software, conducting A/B tests, and report outcomes.
• Assist the marketing department in refining and optimizing attribution models
• Develop hypotheses and build and execute A/B or multivariate tests according to the optimization strategy and testing plan
Your profile:
• A passion for and the ability to make complex data-driven insights into simple actions.
• Inspired by working together in a fast-paced and complex environment and follows trends in digital best practices, tools, and methods.
• Believes in disciplined work mixed with brilliant moments of creativity and innovation.
• Acts pragmatically, respects deadlines and understand that no one else does the job for you.
• Straight forward, fast, and direct in communication.
• Flexible and prestige-less towards co-workers.
• Positive attitude, honesty, and humility are characteristics we value highly.
• Entrepreneurial mindset with a drive to revolutionize the e-commerce industry.
• Comfortable working with complex tag structures and take ownership and drive new initiatives forward
• Strong understanding of analytics with hands on experience in Google Analytics
Your background:
• 3 + years experience in web analytics and CR optimization from e-commerce business.
• Experience working together with digital and analytic agencies as well as internal stakeholders on delivering results.
You will be based in Stockholm. You will report to our Head of E-commerce. The position is a full-time position and will be filled as soon as we find the right candidate. Please send your application as soon as possible as we are reviewing them continuously.
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