Customer Base Manager Tele2 Fixed

Do you want to work in a commercial and analytical role with great impact on our Broadband & TV business? Do you thrive in a high paced environment with ambitions of reaching the stars? Then please keep on reading!

Our Team:
The Customer Value Management team in Tele2 is a consumer unit focused on increasing the value and reducing the churn of our customer bases. We are increasingly data led, using AI to be able to target customers better and working to improve our delivery across multiple touch points. In this role you will report to James Mahon who is our Director for Customer Value Management.
We have customer value managers also working on Tele2 Mobile, Comviq as well as Convergence & Household. You will work closely with these other managers on areas of common interest.
Our Commercial Analytics and 1 to 1 Marketing teams make up the remainder of the CVM team.

This is the job:
You will work on Tele2 Broadband & TV customer base. Tele2 is our principal premium brand, selling Mobile, Mobile, Broadband, TV & Play.
As Customer Base Manager you will develop strategies for both bases. Your objectives will be to reduce churn, increase value and support fixed cross sales.

Responsibilities include:
Planning and execution of initiatives supporting annual churn rates and retention.
Responsible for adjusting to patterns caused by competitors including new launches, pricing and process changes and any other market developments.
Development of proactive activity to target vulnerable customers and segments to deliver on targets. Our Direct Marketing team will support you with email and SMS send outs.
You will also with the Direct Marketing team to optimise our automated campaign sendouts – these are particularly important for prepaid where we have minimal customer information.
Developing insight driven propositions to for use in voice and online channels which meet the customers’ needs and thereby drive customer loyalty and increase total value of the customer base.
Working cross-functionally to develop forecasts and tracking progress on key drivers.
You will work with our Analytics team to develop x-sell and churn models so that we can better target our customers with a high degree of certainty that the targeted offer meets their needs.


Desired competence:
Must have
Relevant academic degree
Strong background within Customer Base Management and retention (CRM and Churn)
Commercial profile, worked customer base strategy & tactics
Strong skills in Microsoft Office (Powerpoint and Excel) and financial analyses including ROI.
Comfortable working in an English-speaking environment.


Nice to have
Experience from telecom or other subscription-based business
Experience in data analysis, or a willingness to learn – we can provide technical training to support you in this area.
Fluent in Swedish


Who do we believe you are as a person?
Commercially driven to maximize topline growth and profitability
Challenger mindset
Reliable – You deliver on your promises
Insight Driven – You are data driven in everything you do, customer centric.
Collaborative – We believe in teamwork, being open and generous, sharing knowledge and experiencing, helping our colleagues.
High analytical ability and process driven


Greetings from hiring manager James:
Hi,
My name is James and I am passionate about getting customers connected, its what I have been doing my entire career. I have always sought out roles that push the boundaries of how we connect people - whether its making broadband faster to rebranding a mobile business - it is always focused at delivering a better and more useful product for my customers.
Hope that you would like to join our great team at Tele2. See you soon.


Best regards James

What can Tele2 give you?
Working at Tele2 you will work in a creative and flexible work environment. You will be a part of a culture where teamwork and inclusion are leading the way forward. Every employee is important to the company’s success and you will always have an impact on your work. We provide you with the opportunity to grow and develop through internal paths within the organization.
Our purpose is ‘Enabling a society of unlimited possibilities’.
And we live by three values (The Tele2 Way) – Reliable, Insight Driven and Collaborative.


The position is located in our headquarters in Kista, Stockholm. We want to create an inclusive culture where all forms of diversity are seen. At Tele2, we aim to build an inclusive company in a diverse world and for this position.