Data Analyst / Web Analyst - Marketing & Communication

IKEA is in a transformation journey with the aim to combine our home furnishing knowledge with modern digital technologies to enable an agile, relevant and personal experience for the many people. Some of the top priorities for digitalization of marketing communication is to enable effective creation and distribution of impactful, relevant and updated content across all channels and markets, while enabling collaboration with partners and external parties across the globe. To increase our impact and accessibility and lower waste, the ambition is to be data-driven, using analytics and intelligence for effective planning, executing, tracking and following up of marketing plans, to reach the many people and increase ROI. 

To support the journey, we created a digital transformation team setting the direction, guidelines and processes including execution and governance of digital communications across IKEA entities and channels. As part of this journey,  we are now looking for a Data Analyst to join our team

As Data Analyst, you will be part of a bold cross functional Product Team of digital entrepreneurs, UX designers, data scientists and engineers – jointly working on creating a better customer/coworker experience across IKEA and across channels. 

You will embrace agile methodologies & be an ambassador for agile practices & product culture in your team and with transversal teams. 

You are curious and open minded, naturally building bridges between teams. Unafraid of complex environments, you see them as an opportunity to clarify and simplify. 

Your main responsibilities will be to : 
Monitor performance trends, look into customer path & engagement with webpages and interactions with our content  
Work in a cross-functional team with our technical and UX teams to establish and own best practices for A/B testing 
Create, develop and maintain dashboards and share insights with the organization in a structured way 
Use visualization techniques to communicate data in an easy and understandable way.  
You are familiar with implemnation of new tracking on web pages 
Define and set measurements of Key Performance Indicators for your area 
Work closely with the Engineering data team that is responsible to implement the data infrastructure 

Working together with your Product Team to decide on priorities and maximize the impact on the business. 
Work together with the other parts of the organization and build the network of expertise across IKEA 


We look forward to receiving your application in English latest May 29th. Please note that we will be interviewing continuously, which means that we may close the application process earlier than stated if we find the right candidates. 

If you have any questions about the role, please contact Hiring manager Emilie Bardou at emilie.bardou1@inter.ikea.com about the recruitment process feel free to contact Recruiter Jakob Bergström, +46 70-147 48 90