Digital Leads - Polestar Digital

Hi there. We are currently looking for a number of Digital Leads to join our team in 2022.

If you are reading this, you probably already know that Polestar is an electric performance car brand. We work hard to create a unique experience for the customer, owner, and driver. The thrill of driving the car, the digital experience of buying, owning, and controlling a Polestar require us to push the limits of technology and software development. Sustainability has been there from the beginning, and we have set a moonshot goal for climate-neutral cars in 2030. There is an ocean of opportunities in this for talented IT professionals who want to dive in and make a difference.



About the Digital department

Polestar’s Digital department is a key enabler of the entire business, leveraging best-of-breed technology to create critical digital products across several domains.

Two of the most customer-facing domains are called Digital Commerce Solutions and Customer Acquisition & Services (CAS) and both have ambitious growth plans in 2022.

CAS delivers digital solutions that enable the acquisition of new customers and provides services to existing customers. The primary goal is to provide a world-class experience in both physical and digital touchpoints. The domain is a key enabler of Polestar's overall strategy as a D2C brand and the increasingly important aftermarket business. Product areas within the area include the polestar.com website, Sales & CRM tools, Customer Interactions (test drive, Spaces), In-car and Mobile apps and Ownership Experience (charging, service booking).

Digital Commerce Solutions is responsible for the delivery of D2C and B2B digital solutions to be consumed by the different customer journeys for both Retail and Fleet customers. Product areas found within Commerce include Polestar’s Car Configurator tool, Digital Storefront (pre-owned, extras webshop), Checkout, Order & Delivery, as well as Financial Services Partner integrations and the Fleet business.



About the role

The Digital Lead owns the vision and the roadmap for the digital team, and is accountable for planning & execution. They are also accountable for specific business KPIs, and responsible for ensuring capacity demand and supply matching is upheld, on a long-term and sprint-basis. They work closely with their team to ensure business value and user feedback is translated into new developments when necessary. Through their understanding of the market/industry, customer needs and their tech savviness, Digital Leads ask the right questions and thereby steer their team in the right direction. They are also relationship builders, working alongside external and internal stakeholders to support their team in developing their digital products, services and platforms.



What you will do

Set the vision for the Digital Team, and communicate this effectively to the team members as well as stakeholders outside the team and Digital Product Area

Collaborate with e.g., Digital Strategy team (under Deputy CDO/CTO), Head of Domain and DPM, to ensure the overarching Digital vision and solutions align with the team's strategy and requirements

Set the end-to-end output strategy, from inception to production, for the team's digital products, services and platforms

Set prioritization in terms of capacity, including flagging change in resource needs to DPM

Responsible for following up on team-level KPIs and OKRs, and if needed steer the team's direction to meet set KPIs/OKRs

Support the DPM in budget-planning for the Digital Product Area



Desired expertise and skills:

Proven track record of performing in a similar role, with demonstrable skills of leading teams towards a product vision in an agile setting

Strong collaborator with cross-functional teams from tech, design, and business

Excellent listener and strong communication skills to be able to create trust and convey complex ideas and alternatives to the team and all stakeholders in different areas (such as Marketing, Sales, Finance, IT)

Experience with the direct to consumer or B2B sales model

Understanding and knowledge of various roles within an automotive organization and how they interact with the digital product offering



Personal qualities

Passion to challenge the status quo, find new solutions and drive out of the box ideas - loves and embraces change

Believes in a non-hierarchical culture of collaboration, transparency, safety, and trust

Not afraid to “roll up the sleeves” and seeks to go outside the comfort zone to learn - pushes teams to do the same

Empowers others to fail, learn, and grow

Experimental mindset to drive innovation

Great listener who is keen to gather and use input from the team



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Polestar - the guiding star


Polestar is an electric performance brand, determined to improve the society we live in by catalyzing the change to sustainable mobility. We are a global team of highly talented individuals who share a passion to change the world. We challenge conventions and we challenge ourselves for the purpose of innovation. We believe innovation is a team effort and that just like each component is critical to the performance of our cars each person working at Polestar is as important to the team and its performance. We work in close collaboration across empowered global teams that don’t settle for anything less than excellence.

At Polestar, the sky is the limit.


Is this you? If you are interested in joining the Polestar family, don't wait with submitting your application. We apply a continuous selection process and the job post will be open until the position is filled.