Digital Marketing Global Graduate Programme

Join our amazing E-Commerce & Digital Marketing team to develop your skills into becoming a future leader.
ROLE POSITIONING AND OBJECTIVES
Are you passionate about digital marketing? Are you looking to gain valuable experience and discover what it is like to work in an international digital marketing team? Then our global graduate programme is for you! Kick off your career and let's make it a phenomenal one!
Begin an outstanding career with a bright future! At BAT, we give you an extraordinary start to your career by placing you in an environment that cultivates learning, collaboration, and well-being in a leading global company that's transforming at a rapid pace. As a Graduate, you'll play an important part in our long-held ambition to transform the industry, where you will be responsible for our tobacco free products, supporting the growth of our tobacco free product – LYFT.
You will support the digital team in various digital projects, from E-commerce social media and CRM to SEO, Paid Media and Digital Analytics. You will also be responsible for new exciting projects within the team and being project leader for building a digital community of practice across North-Western Europe Area.
WHAT YOU WILL BE ACCOUNTABLE FOR
· 18-month rotational programme through our marketing department, with an international assignment within Western Europe (if the situation allows)
· International career in Digital Marketing
· Unparalleled development opportunities through a varied training program sought to strengthening your leadership, commercial acumen, and digital skills
· Support from coaches and dedicated mentors throughout the programme
· Be part of a great team and learn how to work in our agile environment
· Access to a global network of Graduates
· Cross-functional project management
· Start date: June to August 2021, depending on your availability
CAN THIS BE YOUR FUTURE ROLE?
· Are you curious and do you have a keep passion for marketing, digital trends, consumer behaviour or E-commerce?
· Would you thrive in a challenging and international working environment that ensures a steep learning curve and personal development?
ESSENTIAL EXPERIENCE, SKILLS AND KNOWLEDGE
· You hold a master's degree in the field of marketing, could be with a focus on digital, E-commerce or related fields.
· Graduated in 2019 – 2021.
· You are passionate about digital marketing and you would like to kick-start your career in a global company.
· You have proficiency in both English and one of the Nordic languages (Norwegian/Danish/Finnish/Swedish) – preferable Swedish.
· You have ideally gained hands-on working experience besides or during your studies.
· You are ambitious and motivated by achieving results, as well as analytically sharp, intuitive and a creative problem solver with an open mind set.
· In projects you take ownership and you are equally motivated by working independently and in teams.
· You have excellent communication skills and you are structured; you empower and motivate your colleagues with a positive attitude.
BENEFICIAL
· Experience with Google Analytics, Google Ads or Facebook Business Manager
· Basic understanding of various touchpoints within the digital eco system, like PPC, SEO, Social, CRM etc. and digital marketing metrics, so you can measure and explain consumer behaviour and tracking performance
· Have an interest in the FMCG industry
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