Digital Marketing & Retention Programs Manager

ZEEKR is a premium electric vehicle and technology solutions brand from Geely Holding Group, China’s largest privately held automotive company. The ZEEKR brand and its first car, the 001, were unveiled at a brand night prior to Shanghai Auto Show in April 2021. What ZEEKR pursues is to co-create the highest enjoyment for the travel experience of its users. As a global company, ZEEKR employs over 10,000 members of staff, covering China, Europe, North America and other places.

Hand on heart - aren’t you a bit bored with your current, mundane job and yearn for a little more flair and pizzazz? Wouldn’t it be awesome to be part of launching a new premium mobility brand in Europe? If, like us, you thrive in an innovative and fast environment and love to get your hands - but not your car! - dirty, ZEEKR might just be the place for you.

Please, join us at ZEEKR as Digital Marketing & Retention Programs Manager and become a part of a fantastic journey. Responsible for developing innovative programs to delight customers, improve loyalty & revenue outcomes. As well as developing dynamic customer journey communications throughout the ownership experience, to provide customers with engaging and innovative offers and drive loyalty & After sales revenues.

As Digital Marketing & Retention Programs Manager you will work closely with the Customer Care management team members, as well as the department colleagues.
You will interact with many areas in the ZEEKR organization, as well as external partners. To be a part of our team, you need to carry strong leadership skills, be very flexible, and always ask yourself how you can contribute to the department’s goals and challenges. You will be a part of an open-minded and supportive team, where we together create and develop for success! We are striving to have a flat and flexible organization, where everyone can, and will, make an impact.

Responsibilities and deliveries:

- Delivering a dynamic strategy to develop strong customer loyalty programs to ZEEKR Customer Care and build towards the next ZEEKR car purchase.
- Responsible for the development of e-commerce solutions and bringing to market specific commercial products, such as Home wall-box chargers and merchandising.
- Responsible for delivering engaging and impactful customer journey communications to our ZEEKR customers in line with our ZEEKR & Customer Care communications strategy.


You have probably done something like this:

- Documented experience from IT/Project Management.
- Experience from working with website & apps.
- A creative digital mindset with the vision to leverage full end-to-end digital solutions whenever possible.
- Excellent analytical skills.
- Experience from a customer focused business/area (Call Centre or CX/NPS programs) preferred.
- Experience from the automotive industry is beneficial.
- A natural communicator, with an excellent ability to motivate all kinds of people
- Strong managerial experience.


To thrive at ZEEKR we believe that you have the courage to take initiative with trust and care and you don’t mind getting your hands dirty. You are highly innovative and have a great ability to adapt and perform in a constantly changing, fast-paced, highly demanding work environment. Like us, you believe it’s important to have a passion to work in an international and multicultural environment with the desire and ability to embrace the diversity of people, perspectives, and styles.

We think that you:

- Have a strong people and customer centric mind and behavior
- You have an entrepreneurial approach and dare to make decisions
- A strong communicator and fluent in English
- Are already based in or have the desire to relocate to Amsterdam


Do you want to join us in our journey? Welcome to contact us for more information:

Kristina Larsson Djokovic, Senior recruiter, kristina.larsson@cevt.se, +46 72 988 85 44 for questions regarding the recruitment process.

Last Application date: 2023-01-08

Apply today, we will perform ongoing selection during the application period.
We look forward to hearing from you.

In the recruitment process for this role a background check will be carried out for the final candidate.

Please note that due to GDPR regulations we can only accept applications sent through the recruitment system, not via email or other channels.

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