Digital Marketing Specialist

Do you want to shape your own role and be part of a hyper growth e-commerce business.
We are looking for a qualified Digital Marketing Specialist with focus on Facebook marketing to take the lead in developing successful, long-term digital marketing strategies for our brand GLAS.
As a Digital Marketing Specialist, you should have in-depth data-driven marketing experience and a passion for digital technologies. With us, you work with a young passionate team of 5+ people in Hammarby Sjöstad. You will develop, improve and optimize our existing digital marketing efforts and ensure profitable growth. Your role is strategic but also includes a lot of hands-on execution. You will handle all topics in your field of work and report directly to the CEO.
Responsibilities
- Daily management of our digital marketing channels with main focus on Facebook- and Google ads
- Own and drive the performance and results for our digital investments in relevant channels.
- Optimize all activity in order to meet growth marketing goals.
- Seek and explore all new digital marketing opportunities.
- Manage and improve online content, considering SEO and Google Analytics.
- Forecast sales performance trends and act proactively to increase our market segments.
- Monitor competition and provide ideas to stand out.
- Stay up to date with digital technology developments.

Requirements
- 1+ years’ experience and deep knowledge within Facebook marketing
- Experience within SEM
- Strong strategic mindset – you must be able to think big and small picture at the same time.
- Experience using Google Tag Manager and Merchant Center.
- Experience using Klaviyo or other CRM-tool (ideal)
- Love of all things data.
- Excellent analytical capabilities and a strong Google Sheet/Excel user are a must.
- Critical thinker and problem-solving skills.
- BA/BSc in economics, statistics, information systems or similar (ideal).
- Experience working with SEO (ideal)

*Our ideal qualifications are an extra addition but not a requirement to apply to this role.