Digital Marketing Specialist to BSH Home Appliances

Welcome to the innovation leader in home appliances, welcome to the team!
BSH Home Appliances AB is part of the BSH Home Appliances Group. With our products under the brands Bosch, Siemens, Neff and Gaggenau, as well as with our regional and special brands, we make life easier. An international group with an annual revenue of about 13.9 billion Euro in 2020 and more than 60 000 employees, we inspire through high quality product design, resource efficient technology and an excellent working environment.
Get ahead with your career – think ahead with us.

Your Responsibilities
You will act as a digital marketing specialist in the Marketing Department where you plan, perform, follow up and report the digital marketing activities with a focus on all available digital channels. You will also work closely with other units in the Marketing Department and the Members Department to be involved in the strategy for marketing communication.

What should be done:


• Be responsible for driving stakeholders into the digital customer journey for BSH campaigns
• Be responsible for digital marketing, which means budgeting, planning, follow-up, analysis, reporting and dialogue with agencies/consultants
• Focus on conversion-driving activities
• Responsibility for the operational work with digital stakeholders
• Continuously analyze the results of BSH campaigns and use these results for the optimization of ongoing activities
• Work on the development of conversion-enhancing actions on BSH websites together with others in the Digital Channels
• Be responsible for knowledge development at the Digital Marketing Department
• Advisory support for the organization in marketing matters

Benefits
You will be a part of the building and forming of a new engaged and motivated Digital Marketing team developing and testing new solution with big possibilities to make a strong impact. You will receive hands on experience on the ways of working and how to run the Digital Marketing in BSH Northern Europe.  You will have close interactions with multiple departments getting support in your responsibilities. You will be based in our office in Stockholm Solna.

Your Profile
Background and Skills


• At least 3 years of experience from working with paid advertising in Meta ads server, Google ads, Display and video 360, both in terms of buying and following up on the advertising
• Must have hands on experience of ads servers including DSPs.
• Must have knowledge of tracking tools like CM, Adobe analytics, channelsight
• University/College education
• Proficient in verbal and written English skills
• Experience of agency work with responsibility for several different advertising projects at the same time would be an asset.

Personality
To thrive with us and succeed in the role, you need to be structured, result-oriented, a sharp analyst, driven and take great personal responsibility. You are a very good communicator (both in speech and writing) and find it easy to create relationships and work in teams. You like to take new initiatives in a prestigious way.

Application
We would like to welcome you in our team! For more information about the role please feel free to contact Ali Shah, Manager for Digital Strategy (Syed.Shah@bshg.com). Selection and interviews are ongoing so please apply as soon as possible.