E-Commerce Digital Activation Manager

At Tetra Pak we commit to making food safe and available, everywhere; and we protect what's good – protecting food, protecting people and protecting the planet. By doing so we touch millions of people's lives every day. And we need people like you to make it happen.
The e-Commerce Digital Activation Manager for Services will lead the Acquisition and Activation strategy of Services Digital channels (Services e-Business) aiming at increasing the number of users as well as the net online sales growth from new customers/users, supporting Services Unit business growth and productivity. This role will also drive the Services e-Business Digital Marketing roadmap (Onsite campaigns and automated marketing campaigns) as well as its planning, execution and follow up (ROI), in line with Services Categories 3 year plan
What you will do
Lead the acquisition and activation strategy of customers (new and dormant users) for the online channel and actively support the online sales growth through activation & digital marketing activities
Drive the Services e-Business marketing strategy as well as the plan, execution, and evaluation of the customer-specific online campaigns to support financial goals set by the Services Unit, ensuring effective campaigns and high conversion rate (CR)
Develop and implement a data centric framework to continuously optimize the Services e-Business marketing action plan, track campaign effectiveness and its impact on sales and growth
Lead the Services e-Business (Digital Channels) common agenda & engagement model with regions and act as speaking partner for Market Operations, MarComs and Regions champions
Develop and execute the customer Activation Plans in coordination with Market Operations, Services categories, and key internal stakeholders
Responsible for the awareness & communication agenda for both internal stakeholders and end customers

Who you are?
To be successful in this role you need to be a committed person with strong personal drive. You are a self-motivated, action oriented and who can easily adapt and learn new things.
You are a proven professional with a background in Product management, Digital Marketing, Agile way of working and e-Commerce (preferably B2B)
We believe you have a university degree within Business Management, Marketing or equivalent. You have >5 years of experience from working in a packaging industry.
A very good command of English, both written and oral is required.
We offer you
Variety of exciting challenges with ample opportunities for development and training in a truly global landscape
Culture that pioneers a spirit of innovation where our engineering experts drives visible results
Equal opportunity employment experience that values diversity and inclusion
Market competitive compensation and benefits with flexible working arrangements

Apply now!
Please complete and submit your CV in English to HR.Res.Admin.Sweden@tetrapak.com no later than the 3rd of March 2023.