Facebook Advertising Specialist

Gaston Luga is now looking for a Facebook Advertising Specialist. This is a full-time position located at our headquarters in central Stockholm.
About Us
Gaston Luga is a Swedish lifestyle fashion brand with a unique line of elegant but functional backpacks and accessories designed to be ideal companions when discovering the world. We are a part of Orange Sky AB, a Stockholm-based e-commerce company founded in 2012. The company currently consists of 3 fast-growing brands - Sudio, Gaston Luga, and Marc Mirren - and has a track record for fast scaling of new brands internationally. Today the group of brands has 90 co-workers in Stockholm Sweden (headquarters) and 45 co-workers in Zhongshan, China.
We strive to disrupt the backpack industry, aiming to be among the top 5 brands within 3 years. It is a bold objective, but together we will do it! Driven by ambitious and motivated founders and co-workers, the company culture is creative and collaborative where new ideas and initiatives are encouraged. As a growing international company, we are always open to new young professionals to join our Gaston Luga family. You might be one of them; after all, you are reading this, right?
Work description / Job responsibilities
Conversion-oriented - optimizing existing Facebook ads and new Facebook ads for the bottom of funnel conversions and enrollments
Data-driven - maintaining what is working while testing new ads and creative to increase conversion rate and expand our reach audiences
Accountable – providing up-to-date reporting to support decision making
Current – staying up to date with changes across Facebook/Instagram and digital marketing that may impact results.
Ensures brand consistency in marketing and social media messages by working with various company department members, including advertising, product development, and brand management
Collects customer data and analyses interactions and visits, plus uses this information to create comprehensive reports and improve future marketing strategies and campaigns



Requirements
English fluent (Swedish not required)
At least 1-year of experience in Facebook marketing
Ability to do some graphic design work
Experience in the Google advertising suite is a plus, but not required