Field Marketing Manager - Nordics and Benelux

Field Marketing Manager - Nordics and Benelux

Are you an experienced marketing professional with a passion for technology and a knack for driving successful field marketing strategies? SUSE Software is looking for a dynamic and results-driven Field Marketing Manager to join a skilled team and lead marketing initiatives across the Nordics and Benelux regions.

JOB DESCRIPTION
As the Field Marketing Manager, you will be managing and executing all marketing activities in your own sub-regions, be responsible for demand generation, and using a broad range of online and offline programs to ensure the conversion to marketing qualified leads.


KEY RESPONSIBILITIES Develop and execute marketing plans and campaigns to drive brand awareness and demand generation.
Collaborate with cross-functional teams to ensure successful go-to-market strategies.
Plan and execute regional events, webinars, and tradeshows to engage with customers and prospects.
Utilize market insights and customer feedback to tailor marketing strategies to local market needs.
Manage marketing budgets effectively and measure ROI on marketing activities.
Create compelling content and messaging for various marketing channels.
Build and maintain strong relationships with partners, customers, and stakeholders.
Analyze and report on the success of marketing campaigns and make data-driven recommendations for improvements.
Drive the marketing strategy that aligns with sales goals and includes agreed and measurable targets and objectives (goal of achieving 25% of the directing sales pipeline).
Manage the successful delivery of field marketing programs and activities as part of the plan that leverages the full marketing mix including digital; off-line; a variety of events approaches and has the ability to innovate routine
Plan and manage your regional budget.
Align closely with global marketing, partner marketing, Marketing Operations, PR, and communications team.
Track, measure, and report in a timely manner the success of each program against overall objectives.

You will be the main point of contact for sales leadership, various marketing stakeholders such as our Sales Development Representative team, the Marketing Operations team, and Global Partner Marketing, and more. Activities could include customer and/or partner events; digital marketing (in partnership with the global demand management team) and a solid mix of various other demand generation activities.

Your end goal is to implement the best possible strategy to increase conversions and pipeline. In doing so, we welcome initiatives and ideas greatly trusting your instinct to deliver stellar marketing programs. Of course, you will then consistently monitor your programs and analyse the results deriving from your efforts.


COMPETENCES Proven experience in field marketing, preferably in the technology or software industry.
Experience in demand creation (online and offline), channel and field marketing
Excellent knowledge of digital demand generation tactics, channel, and alliances
Good knowledge of Account Based Marketing and Intent-Based Intelligence Marketing
Proven ability to build strong relationships with sales management and stakeholders
Strong project management skills
Experience with sales marketing automation systems e.g. Marketo, SFDC, Go2Webinar
Strong knowledge of the Nordics and Benelux market.
Fluency in English is required, and knowledge of local languages is a plus.

WHO YOU ARE Strong and efficient team player with a positive attitude and eye for optimization
Self-starter with ability to hit deadlines and work independently while working on competing priorities
Proven ability to excel in a dynamic, fast-paced environment
Solid decision-making, organizational, and problem-solving skills
Excellent communication, presentation, and interpersonal skills.
Ability to work independently and collaboratively in a fast-paced environment.
Proficiency in marketing tools and analytics.
Willingness to travel within the region as needed.

SUSE SOFTWARE
SUSE Software is a globally recognized leader in open-source software solutions. The company is dedicated to delivering cutting-edge technology to organizations worldwide, enabling them to harness the power of open source for innovation and transformation. With a rich history of innovation and a commitment to openness, they empower customers to adapt, grow, and thrive in a rapidly evolving digital landscape.

At SUSE Software, we believe in the transformative power of open source. Our company is built on a foundation of innovation, collaboration, and unwavering commitment to our customers. We invite you to join us on this journey of open possibilities as we continue to redefine what's achievable in the world of technology. With SUSE, the future is open, and the possibilities are endless.

Join us and take part of a leading global software company with a strong commitment to open-source solutions. You also get to collaborate with a diverse and innovative teams and access opportunities for career growth and professional development

DETAILS 
Job type: Initially 1 year contract
Extent: Full time position
Start: ASAP
Location: Remote with ability to travel for work over Nordic and Benelux regions
Language: English and Swedish, written and spoken

THE PROCESS
If you're ready to take on this exciting opportunity as a Field Marketing Manager for Nordics and Benelux at SUSE Software, apply today to be part of our dynamic team and make a significant impact on our regional marketing efforts.
To apply, please apply and submit your resume and a cover letter. If any questions regarding the role, please contact recruiter Agnes at agnes.hilden@barona.se.
Visit Baronas' website: https://barona.se/om-barona/
We look forward to seeing your application!