OBS! Ansökningsperioden för denna annonsen har
passerat.
Arbetsbeskrivning
Global Brand Communication Specialist (m/f/d)
The position as Global Brand Communication Specialist is an exciting and challenging opportunity where you work with varied tasks in a dynamic and international environment. You also get the opportunity to work with products that help people regain their quality of life. At Essity we are dedicated to improving well-being through leading hygiene and health solutions. Working with Essity is not just a career; it is a chance to directly make the world a healthier, more hygienic, and safer place. Do you want to make a difference every day? So do we!
About the role
For our business unit Health and Medical Solutions we are now looking for a Global Brand Communication Specialist. The position is a permanent full-time role and can be based in Gothenburg or Hamburg.
As part of the Global JOBST Communication Team, the Global Brand Communication Specialist will be responsible for the development of global master brand strategy and communication toolboxes for the JOBST brand. This includes offline and online assets targeting to our B2B and B2C target groups as well as the development of impactful digital assets to be used by our sales force. This role cooperates closely with multiple internal and external stakeholders in Europe and US, such as product management, medical affairs, lead markets and external agencies.
We're looking for people who embody our values, aren't afraid to challenge, innovate, experiment, and move at a fast pace. We're always looking for ways to improve our products and ourselves. If this is you, we'd love to talk.
What You Will Do
Refine the global brand strategy and drive JOBST penetration growth for the local markets
Develop the global master communication toolboxes consisting of offline and online assets to our B2B and B2C target groups
Develop the digital assets to be used by our sales force to support the blended selling approach
Manage external agencies and write compelling briefings
Proactively get input from and align with product management, medical affairs, and lead markets
Who You Are
University Degree or equivalent Education within Marketing
Experience within Digital Marketing and/or Brand Management
Experience in briefing and leading agencies is and advantage
Experience within compression therapy or another health care related area is an advantage
Fluent in English
You have a high level of ambition and initiative where you actively seek new ways to grow and be challenged. You make good and timely decisions that keeps the organization move forward and take on new opportunities and challenges with energy, enthusiasm, and a sense of urgency. Furthermore, you have strong communication skills and intercultural interests. This together with your openminded approach make it natural for you to work and interact with people from different cultures and parts of the organization.