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Arbetsbeskrivning
Global Brand Communication Specialist, wound care (m/f/d)
The position as Global Brand Communication Specialist within wound care is an exciting and challenging opportunity where you work with varied tasks in a dynamic and international environment. You also get the opportunity to work with products that help people regain their quality of life. At Essity we are dedicated to improving well-being through leading hygiene and health solutions. Working with Essity is not just a career; it is a chance to directly make the world a healthier, more hygienic, and safer place. Do you want to make a difference every day? So do we!
About the role
For our business unit Health and Medical Solutions we are now looking for a Global Brand Communication Specialist within wound care. The position is a permanent full-time role and can be based in Gothenburg or Hamburg.
As part of the Global Advanced Wound Care Communication Team, the Global Brand Communication Specialist will be responsible for the development of global master brand strategy and communication toolboxes for the Cutimed brand. This includes offline and online assets targeting to our B2B target groups as well as the development of impactful digital assets to be used by our sales force. This role cooperates closely with multiple internal and external stakeholders, such as product management, medical affairs, lead markets and external agencies.
What You Will Do
Refine the global brand strategy and drive Cutimed penetration growth for the local markets
Develop the global master communication toolboxes consisting of offline and online assets to our B2B target groups, e.g. e-learnings (product trainings, “how to treat”, science cards, etc.)
Develop the assets to be used by our sales force to support the blended selling approach
Manage external agencies and write compelling briefings
Proactively get input from and align with product management, medical affairs, and lead markets
Who you Are
University Degree or equivalent Education within Marketing
Experience within Digital Marketing and/or Brand/Product Management
Experience in briefing and leading agencies is an advantage
Experience within health care related area is an advantage
Fluent in English
You have a high level of ambition and initiative where you actively seek new ways to grow and be challenged. You make good and timely decisions that keeps the organization move forward and take on new opportunities and challenges with energy, enthusiasm, and a sense of urgency. Furthermore, you have strong communication skills and intercultural interests. This together with your openminded approach make it natural for you to work and interact with people from different cultures and parts of the organization.
We're looking for people who embody our values, aren't afraid to challenge, innovate, experiment, and move at a fast pace. We're always looking for ways to improve our products and ourselves. If this is you, we'd love to talk.