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Arbetsbeskrivning
Global Brand Manager, Fragrance
We are Oriflame
Founded in Sweden 1967, we are a social selling beauty company present in over 60 countries around the world. We have a different and holistic view on beauty – Beauty by Sweden. For us beauty is a way of life; to be healthy, enjoy beautiful skin and to find your personal expression. Our portfolio of nature-inspired beauty products powered by science are marketed through more than 2 million Independent Oriflame Brand Partners.
We are a community of people, passionate about beauty and fulfilling dreams. Enabling people around the world to fulfil their dreams is our mission and purpose. We do it by offering a comprehensive range of skincare, make-up, personal and hair care, fragrance, accessories and nutritional products. All ingredients undergo eco-ethical screening to ensure sustainable sourcing and safety while we strive to have minimal impact on the environment. We give people a unique opportunity to build their own business through selling our products and helping others to build their business too.
To further strengthen our Global Product Marketing Department, we are searching for a Global Brand Manager to support our Fragrance category team. The role will report into the Global Marketing Director, Fragrance.
About the Product Marketing Department
Our Global Product Marketing department features some of the most inspiring and talented professionals in this field. Split into 6 category teams, we focus on developing Oriflame’s new and exciting global brand concepts for our markets and regions around the world.
If your dream is to think, create and deliver a rich product portfolio that will be the pride of the whole company and benefit its future growth, then our Product Marketing team is the place for you.
What will you do?
You will develop new fragrances that will be sold in over 60 markets across the globe, including:
· Strategy Responsible for developing and implementing brand/tier/segment strategy and for reaching brand targets and KPI's. Supports the category strategy development.
· Concept Creation - Create commercially strong product concepts for new fragrance developments.
· New Product Development (NPD) - Manage NPD projects from start to finish, working alongside packaging, procurement, fragrance development and R&D.
· Product Communication - Prepare and manage communication briefings alongside the global brand communication team.
· Business Cases - Prepare product business cases for new launches to ensure commercial viability.
· Sales Performance - Monitor and analyse brand/product performance and sales with regions.
· Brand Strategy - Support in implementing brand strategy to reach targets and KPI's.
SKILLS & KNOWLEDGE REQUIRED
· Consumer Focus. The candidate is capable of identifying a clear and relevant consumer insight and to build a strong reason to believe and launch
· Business understanding: In this role you will be rresponsible for boosting business KPIs, challenging products forecasts and influencing markets and NPD team to increase sales and reduce costs. Need of having a holistic view of the business, understanding how products KPIs will influence positively the overall brand/ category KPIs.
· Creativity & Innovation: in this role you will need to be connected and and to have the knowledge how to read trends to transform them into products opportunity. Keep updated glance on innovation and new technologies
· Entrepreneurship / Ownership: Feeling of Brand Ownership, leading the business as you own, understanding that the success of other areas means the brand success. Responsible for Marketing activities and accountable for other areas.
· Strategic Thinking: Responsible for having and developing a medium- and long-term view of the brand and its impact on the total category. Able to write official strategy documents and plan 5Y KPIs projections.
Does this describe you?
· You have a passion for fragrances and the world of international marketing.
· You enjoy both the creative and commercial side of marketing.
· You have a positive attitude and see opportunities from challenges.
· You are pro-active, have good time management and prioritization skills, and can multi-task multiple projects at once.
· You always keep an open-mind, are easy to approach and you have a great ability to collaborate with people.
· You are a self leading person that take accountability and responsibility
Your background and your qualifications
· University degree in Marketing, Business Administration or equivalent
· Regional experience or fragrance development experience is required
· 5+ years of experience within Marketing, preferably from an international environment
· +3 years of experience in New Product Development (Fragrance experience desirable.)
· Be fluent in English, knowledge of other languages is appreciated
What do we offer?
With us you get the opportunity to work in an international and diverse environment with top level creatives, brand strategists, procurement and packaging professionals and innovative scientists, just to name a few. And we are all found at our headquarters in the heart of Stockholm city.
Does this match your profile and expectations?
Then don’t hesitate and apply now. Or spread the word to people who might be the right match.