GLOBAL HEAD OF MARKETING H&M SPORT

Company Description


Do you want to be a key player in creating a new and disruptive global sports brand? Are you a visionary and confident brand leader who thrive in an environment where you can create inspirational and engaging stories in the field of sport that inspire people to move? If so - Global Head of Marketing at H&M SPORT might be the role for you!
Within the newly created Business Unit H&M Lifestyle Brands, we apply the strong heritage of H&M to new industries, to add excitement and energy to our offer and strengthening the H&M brand. H&M Lifestyle Brands includes H&M HOME, H&M BEAUTY and H&M SPORT. Within H&M SPORT our ambition is to create a new and disruptive global sports brand to get the world moving. With a “start-up feel” within a large company group we believe we enjoy the best of two worlds. Do you want to be a part of that and help us build an entrepreneurial, multicultural team with a growth mindset who share a passion for sport?


Job Description


We are now looking for a Global Head of Marketing to join H&M SPORT.
You will be responsible for defining the long-term vision, goals and strategy for the H&M Sport brand, as well as setting the seasonal commercial plan for the brand and ensuring creative execution across all consumer touch points. You lead and develop a team of top talent marketeers within creative concept development, production, PR & communication, social & paid media, retail marketing and sports marketing. You will be part of the management team at H&M Sport, interact with various stakeholders within H&M Group as well as external partners and agencies.


Qualifications


We are looking for
A self-motivated and driven brand leader with a global, curious mindset and a genuine passion for sport, marketing and communications. You enjoy being part of building a new brand, adapting and finding new ways of working in a creative and entrepreneurial environment to inspire and engage with our consumer.
In addition to matching the personal profile we also seek the following qualifications:
• Extensive experience from working within Marketing and Communication with a strong knowledge of customer behavior and how to measure effects
• Deep understanding how to build a brand and how to create brand awareness in a global and digital environment
• Proven track record of building and leading international and diverse teams
• True passion for sports & fashion - updated on consumer trends, competitors, market research and media landscape, preferably with experience from retail both on- and off-line.
• Strong commercial focus – strong knowledge how to drive traffic and create sales with accurate tools and for all channels and media
• Strong project management skills
• Excellent communication and presentation skills including written and verbal skills in English


Additional Information


This is a full-time permanent assignment, starting as soon as possible and will be based in Stockholm but include travelling on a regular basis. You will report to Simon Brown, General Manager H&M SPORT.
If you feel that your experience, skills and ambitions are right for this role, please send your application through our career site latest May 11th.
H&M is committed to creating a Diverse & Inclusive environment and we are actively looking for qualified candidates irrespective of race, gender, gender identity, sexual orientation, ethnicity, religion, national origin, disability or age. We strive to have a fair and inclusive recruitment process. Therefore, we kindly ask you to not attach a cover letter in your application as they often contain information that can easily trigger unintentional biases
We are looking forward to hearing from you!