Head of Brand Activation, Global Marketing

Join a growing company with a strong purpose

Do you want to make a difference for people living with a stoma? And are you passionate about setting the global standard and direction for marketing campaigns & initiatives, while leading a team that will help you succeed making local impact through strong global initiatives?

 

Then the position as Head of Brand Activation in Global Marketing at Atos Medical might be the right next career move for you.

 

At Atos Medical we have a strong purpose, as we want to better serve and help people who have been laryngectomized and now live with a neck stoma. To succeed with this purpose we have an ambitious pipeline of upcoming products and initiatives outlined, and as Head of Brand Activation your primary responsibility will be to ensure impactful global marketing initiatives, as well as leading the Brand Activation team, and drive global campaigns. 

 

“At Atos Medical we have taken the responsibility upon us to properly serve an often overlooked group of people who, on many occasions, have been through a traumatic cancer treatment and now, after having survived, live with a stoma.
For this reason we as a company have to create more awareness of our offerings towards both the users of our products, as well as the health care professionals. Only by really focusing on this, we will help making life easier for people breathing through a stoma.
This will require top-notch marketing initiatives across different channels, and for this, we need a strong marketeer to lead the Brand Activation team”
says Anders Smistrup, Vice President Global Marketing.

 

Setting the global standard for what good marketing looks like

You will lead a team consisting of a marketing manager, a graphic designer and a content marketing manager. Together with the team you will assume the responsibility to:


• Lead the Global Marketing campaign plan
• Activate the global brands through development of strong omnichannel marketing initiatives and toolboxes
• Set the global standard for how to best conduct impactful marketing initiatives
• Ensure strong local impact from global initiatives, by working closely with our marketing managers in the subsidiaries

 

Your competencies:


• You are a top-notch marketeer, who are up-to-date on the newest and most impactful marketing trends, and you know how to master them both strategically and operationally
• You are able to successfully develop holistic both product and non-product marketing initiatives and toolboxes across several channels  
• You are able to successfully lead a team, make people want to follow you, and are able to create results through others
• You are fluent in English, both written and spoken
• You have solid analytical skills

 

Your experience:


• 5+ years of business experience within Global/Strategic Marketing
• 3+ years of experience with people management
• Master’s degree in Economics or Marketing
• Proven track record with development and execution of global and/or local marketing initiatives, ideally a track record of strong product launches
• Experience within Health Care is a clear advantage
• Experience from working in a sales subsidiary is an advantage

 

Your personal characteristics:

As a person you are a natural marketeer; you are furthermore an ambitious, creative, collaborative team player with strong EQ, strong values and a positive can-do attitude.
You are at the same time business-oriented with strong analytical skills, and structured with a good overview and sense for details.

 

The job is located at our HQ in Malmö. Salary and benefits will be according to skills and experience. 20-30 travel days per year is expected.
You will report to the Vice President of Global Marketing.

 

Apply:


• Applications will be reviewed on an ongoing basis.
• If any questions, feel free to reach out to Vice President, Global Marketing, Anders Smistrup at +46707 744 500.

 

 

Atos Medical is a specialized medical device company and the clear market and technology leader for voice and pulmonary rehabilitation for cancer patients who have lost their voice box. We design, manufacture and sell our entire core portfolio directly to leading institutions, health care professionals and patients. We believe everyone should have the right to speak, also after their cancer. That’s why we are committed to giving a voice to people who breathe through a stoma, with design solutions and technologies built on decades of experience and a deep understanding of our customers.

Atos Medical is a global leader with Swedish headquarters and more than 20 subsidiaries worldwide. We are committed to living our values: we listen – we inspire – we focus – we engage every day. We connect with stakeholders, involving them in our activities and striving to support and empower our users and each other every day. No matter whom we interact with – customers, colleagues, , business partners – respect and integrity are at the core of everything we do.

Join us and help people breathe, speak and live again