Head of Brand and Communication

Are your super-power creating an epic communication and brand strategy?

Become a part of transforming Europe’s leading Ferry Company
At Stena Line, we work together to transform our business and achieving our vision - Connecting Europe for a sustainable future. Great team work and a friendly atmosphere is in our DNA. We are true problem-solvers and are always up for a new challenge. The journey starts with us!

What will you do?
We have a lot of heart and spirit at Stena Line – but we need some help creating a cohesiveness. As Head of Brand & Communication it is your mission to define the framework and platform for all communications, core messages and to create a yearly strategic plan for communication as well as brand activities. You will lead a global team of six enthusiastic colleagues with different responsibilities and specialties. By an active leadership you will create an understanding of and engagement in Stena Line’s strategic direction to enable all employees to contribute to the business and build pride internally. It is your responsibility to work with internal stakeholders to protect, safeguard and strengthen the Stena Line brand externally as well as internally. In this role you will actively collaborate with our People department in communicating the company culture, value and brand pillars to the business, ensuring one message is delivered across all regions.

Some of your key responsibilities:


• Responsible for Communication strategy and policy, ensuring an effective Emergency response process
• Set the Company Brand Position together with the Brand Manager and control the Brand identity
• Lead the Communication and Brand team
• Primary focus on strengthening external PR & Media Relations
• Support regions and units in Public Affairs related projects
• Ensure effective internal communications in terms of transparent messaging and effective channels
• Together with your team support management and functions in group related communication and brand projects and initiatives
• Overall responsible for Company website, group SoMe channels, external press rooms, the Intranet to name a few

Who are you?
At Stena Line your personality matters as much as how good you are at what you do. We’re looking for a strong leader with a broad knowledge in communication, PR and branding. You know where we are heading, you are not afraid to make decisions and challenge and motivate your co-workers along the way. You are a true source of inspiration and your energy creates success together with your team. You are inclusive, a good listener and know how to give feedback. This is high past environment, so be prepared for quick actions and a few curve-balls. Your true passion for people and transforming the future will definitely come in handy in this role!

The must-haves:


• Relevant academic degree or equivalent experience
• Strong working experience in Corporate Communication, PR, Branding or Marketing, preferably from a Business to Consumer or FMCG organisation
• Strategic leadership experience within a communication function
• Experience in creating a strong communication strategy
• Experience in leading a team with colleagues in different locations
• Fluent in English, written and spoken

Interested?
This is a full-time, permanent position based in Gothenburg within our People & Communication department. To apply, please register your profile and send in your application in English as soon as possible but no later than 7th of October, 2020. Please note that due to GDPR we do not accept applications via e-mail or postal service. We have collective bargaining agreements with Unionen, among others, who you can contact for more information.

If you have any questions regarding the position or about the recruitment process you are welcome to contact Stina Sörensen, Talent Acquisition Manager, stina.sorensen@stenaline.com.

Please note that we kindly decline any offers from recruitment or staffing agencies regarding this recruitment.

About Stena Line
As the leader of sustainable shipping, Stena Line has Europe’s most comprehensive route network focusing on transportation of both passengers and freight. We have over 4300 employees in our Stena Line family across Scandinavia, around the UK and the Baltics, making a contribution to our company. We believe it is up to us where we want to go next and how far we want to go. The journey starts with us.

Working at Stena Line means having a safe and stable workplace and a great work-life balance. We are committed to maintaining and developing a sustainable working environment, free from harassment, that gives equal opportunities to everyone. We embrace equality, diversity and inclusion – and welcome all applicants.