Head of Brand Experience to H&M Brand Development

Company Description
Welcome to H&M – a workplace where you can be yourself and so much more.
We want to make it possible for everyone to look, feel and do good. We take pride in our history of making fashion accessible to everyone and our ambition is to always offer fashion and quality at a great price in a sustainable way.
Do you want to join H&M on a journey to develop our brand for the future? At H&M, we believe that a strong brand is a prerequisite for a healthy business. H&M Brand Development is a global function with the mission to build brand value that grows the business. We set and drive a holistic brand- and creative strategy and build an inspiring brand experience across all touchpoints and every interaction with consumers around the world. We create and steer brand building marketing. We set the frame and orchestrate the global marketing budget and brand calendar. We support the business with frameworks and tools to empower the regions and business units to grow our customer base.


Job Description
We are seeking a highly motivated leader to help shape the H&M brand experience, both in-store and online. As Head of Brand Experience, you will have the opportunity to suggest, identify and contribute to exciting projects that aim to strengthen and develop the H&M brand.
Your responsibilities also include, but are not limited to:
Suggest and contribute to strategic projects that develop the H&M brand experience in physical and digital stores.
Project manage initiatives aimed at incubating new ideas and concepts within Brand Development
Develop the Brand City strategy and pilot programs
Represent Brand Development in key strategic projects with a clear focus on brand experience
Lead, coach, and develop your team (in line with our values and leader expectations)
Collaborate cross-functionally to deliver on the brand plan



Qualifications
You have extensive experience developing brand experiences in physical and digital retail. You should also have a broad knowledge of the brand development field, both from an operational and a strategic perspective. The ideal candidate should have an agile leadership style and be a change agent. Additionally, a creative, visionary and inspirational approach to leadership and promoting and embracing innovative ideas is essential for success in this role.
We also see that you have:
A university degree in Marketing/Business or relevant experience.
10+ years of experience in building brand experiences in physical and digital stores.
Proven leadership experience from leading senior professionals with experience from leading in change and working in a large international organization.
Strategic thinking with ability to translate insights and data into strategies and ideas.
Strong business and growth mindset with bias for action – ability to move swiftly from strategy to action.
Excellent communication and collaboration skills with experience in internal and external stakeholder management.
Experienced in end-to-end project management.
Strong analytical, conceptual, and creative abilities.



Additional Information
This is a full-time permanent position, starting as soon as possible and based at our Head Office in Stockholm.
If you feel that your experience, skills and ambitions are right for this role, please send your CV in English (no cover letter) latest the 1st of March. Due to GDPR we only accept applications through our career page.
We look forward to receiving your application!
H&M is committed to creating a diverse & inclusive environment and we are actively looking for qualified candidates irrespective of race, gender, gender identity, sexual orientation, ethnicity, religion, national origin, disability or age.