Head of Product Management & Pricing

We are now looking for an interim Head of Product Management & Pricing to one of the world’s most leading manufacturers of cars and motorcycles – the BMW Group. Everyone who works within the BMW Group is proud to be able to deliver cars, financial services and customer experiences with the highest quality. Customers all over the world are proud to drive a BMW. Do you also want to be proud? Share your passion for BMW cars!
What awaits you?
As Head of Product Management and Pricing in the Northern European region, you will be leading a team of 8 (consisting of Product Managers & Specialists). You will be responsible for the entire BMW product portfolio in the Nordic and Baltic countries. Furthermore, you have a central role as the link between BMW's local Northern Europe organization and the head office in Munich.
About the role and your responsibilities:
To define the optimal NE region product and pricing portfolio strategy through expert adaptation of the BMW HQ offer, considering factors including financial contribution, volume, competitive situation, market conditions, brand, social trends and product positioning.
To maximize new car volume and profit opportunities for BMW NE through the development, implementation and communication of relevant product actions, digital services offerings, pricing measures, and positioning strategies.
Overall responsibility for product positioning, pricing, launches plus ongoing lifecycle activities across the entire BMW portfolio to maximize profitability, satisfaction and support volume achievement.
Lead the definition of and implementation of the market strategy for Digital Services and Technology.
Lead and manage a team of eight handling the entire area of BMW product management of new vehicles within the NE region to ensure that all cross company activities are aligned in achieving a successful vehicle launch to dealers and customers.
Consider increasingly volatile and uncertain market conditions, growing complexity plus increasingly emissions-focused government and local authority taxation landscape driving requirement for lower emission/alternative drivetrain vehicles within the NE region. Moreover, an exceptionally broad product portfolio still need to be managed through multiple complex systems to ensure seamless customer and retailer buying/selling experience.
Develop strong and effective relationships with key senior stakeholders within the HQ & European organization in order that BMW NE is fully involved and consulted on all issues affecting the NE product offer. Appropriate share of voice in influencing central decisions is key.
Lead, manage and develop the product team utilizing an effective management structure and approach to ensure all team members understand their accountabilities and are motivated to achieve the departmental and company business targets.
Ongoing people management, staff development, recruitment and selection.
Responsible for product and price related communication for internal departments, retailers and during events.
Handle incoming inquiries on product-related topics from internal departments as well as the dealer network
Constantly drive, develop and improve the processes and product development in an efficient and profitable way.


What should you bring along?
Experience of management level in the automotive industry, preferably from the Product area. A high level of commercial awareness is required together with the ability to think creatively and laterally over a range of complex issues, often under pressure. Self-motivation, as well as creative and structured problem-solving abilities are essential.
Experience of working with Directors to build, validate and refine plans.
Clear visual and written presentation and communication skills along with motivational attributes are necessary.
University degree in economics, technology/engineering, marketing or other relevant education.
It’s a plus if you have worked in a regional setup, and even better in a Nordic / Northern European organization.
Work experience of pricing, sales and in-depth understanding of the Northern European market.
Experience in product- and price-related communication internally and externally.
Basic technical knowledge and a genuine interest in cars.



In this role, you get to work in an international environment and immerse yourself in BMW's products and technology. You will play a central role in the link between the BMW Markets, the central Northern European organization and the headquarters in Munich in all product related topics, including pricing.
You are someone who wants to develop together with BMW and like to share your knowledge and experience. As Head of Product management, you are strategic, analytical and have very good social/communication skills. We also see that you are driven, organized and have good problem-solving abilities. Managing MS Office systems on a high level is required. You should speak and write freely in English. Fluency, or good knowledge, in any of the Nordic languages and/or German is meritorious.
Further information
The function is located in Sollentuna, Stockholm and you will report to the Brand Management Director. Please note that it concerns a temporary contract during a one-year parental leave.
If you have any questions please don´t hesitate to contact the HR department at HR.NorthernEurope@bmw.com