Head Of Wholesale and Retail Marketing

IDEAL OF SWEDEN is a global and fast-growing fashion and lifestyle brand with HQ in Norrköping and a local office in Stockholm. We are always looking for talented people who want to grow together with us. During the last years, the brand IDEAL OF SWEDEN has been growing stronger and stronger and we’re aiming to further establish internationally. We give you the possibility to join a truly entrepreneurial company and to be a part of our exciting journey.

We are now looking for a Head Of Wholesale and Retail Marketing who will work closely with our Marketing and Wholesale & Retail departments, as well as our retail stores and wholesale partners. You are responsible for planning, liaising, and executing our brand and marketing campaigns and activations across our retail and wholesale channels.

Your main focus areas & responsibilities are:

• Responsible for our marketing commercial and content calendar for wholesale and retail in close collaboration with our internal teams
• Planning, managing, executing, and following up the marketing activations for our retail and wholesale across markets
• Drive new, innovative marketing activations for retail and wholesale including, but not limited to, windows / visual merchandising, pop-ups, events, and marketing activations including newsletters, banners, and campaigns
• Support and provide our internal teams with up-to-date campaign materials including presentations, training decks, look books, etc.
• Responsible for the way our customers perceive and experience our brand in retail and wholesale across markets and channels by creating a visual overview of creatives and PoS used globally
• Plan and execute the marketing of new store openings and international fairs, building excitement and buzz around the opening period
• Collaborate closely with Marketing and Wholesale teams to support third-party online wholesale activities
• Provide analysis regularly and on-demand for the marketing activities in the retail and wholesale channels and report on results and learnings
• Ensure projects are delivered on brand, on time, and on budget across markets
• Guaranteeing that our Wholesale and Retail partners follow our brand identity and execute at the highest standards
• Collaborate closely with wholesale and retail partners to utilize their own marketing platforms and tools

Essential Characteristics

• 5+ years experience in a similar role
• Vast understanding of fashion industry and how B2B business works
• Ability to work well in an international, cross-functional team
• Ability to handle multiple tasks in a fast-changing environment
• Highly organized, structured, and great attention to details
• Great self-leadership skills, not afraid of taking ownership
• A doer who sees what needs to be done, making sure that the job gets done
• Excellent prioritization and decision-making skills
• Excellent communication and negotiation skills
• Fluent in English

Other:

• This is a full-time position
• You will be based in Stockholm
• Travels occurs in this position
• You will report to our CMO

Please send your application as soon as possible as we are reviewing them continuously. For IDEAL OF SWEDEN, it is important to offer equal opportunities. We will therefore consider all qualified applications for employment without any regard to race, color, religion, gender, gender identity or expression, sexual orientation, national origin, genetics, disability, or age.