Influencer Marketing Lead to NA-KD

If opportunity doesn't knock, here you have a door

We are now looking for an Influencer Marketing Lead to NA-KD. Are you sales driven, creative, and Influencer savvy with experience within marketing? Then this is the role for you! As an Influencer Marketing Lead at NA-KD you will be a part of the development and execution of the global influencer marketing strategy together with the Brand team.

Your Future:

- Create and execute the global influencer marketing strategy together with the Head of Influencer Marketing.
- Responsible for setting and reaching Key Performance Metrics (GMV, NC, CoS, CAC, etc).
- Track, measure, and report on all Influencer Marketing related marketing, commercial, and brand activities to senior management, including recommendations for improvements
- Analysis of market trends and competitor initiatives with BI team
- Development of commercial formats, concepts, and new initiatives for influencer marketing
- Manage and develop the Influencer Marketing team, supporting them to deliver their objectives and commercial targets
- Overall responsibility for workflows and processes (new systems, platforms, etc)
- Define and constantly innovate our offering towards influencers so that we are delivering compelling propositions and maximizing value
- Ensure compliance and legal standards are up to date and met across all activities
- Assess team and resource needs in order to maximize efficiency and scalability


Your Past & Skills:

- 4+ years of experience within digital or affiliate marketing
- Digital native with extensive knowledge about influencer marketing
- In-depth knowledge about the various platforms and algorithms is crucial
- Experience in e-commerce is a plus
- Confident user of Google Analytics, Adwords, Facebook Analytics, and other marketing analytics platforms
- A data-driven and commercial mindset
- Agency background is a plus
- Experience with content strategy, formats, and production is a plus
- Bachelor's Degree in Marketing, Business, or in other relevant areas
- Critical thinker with problem-solving skills
- Team player with great interpersonal and communication skills
- Fluent in English both speaking and writing, Swedish is a merit
- Some previous experience within leadership, as you will be leading a team of around 6 people


Location: Gothenburg, Sweden
Start Date: ASAP

THE DREAM TEAM
Working at NA-KD is unlike any other fashion gig. We’re a young company with a start-up mentality and (a borderline insane) hunger to be the best. In less than 4 years NA-KD has become the fastest growing fashion e-com brand in the world. And we have a 3 million-strong community to prove it. How? We see no limitations, only possibilities. No failures, only learning opportunities. We’re problem-solvers, disruptors and early-adopters. We’re doers. And if you dream of going to work every day to build the next big thing - then welcome home.