Local Relations and Influencer Specialist - WEEKDAY

Company Description
Are you a person that wants to be part of a fantastic retail journey? Would you thrive in a fast-paced and dynamic environment where you will play a key role in the success of a brand? We are now looking for a Local Relations and Influencer Specialist for Weekday. You will join a great team with high ambition where every day posses’ unique opportunities to learn new things and grow!
Weekday is a Swedish Denim and Street/Fashion brand influenced by youth culture and street style. Dedicated to encouraging self-confidence and self-expression, we hope to inspire our customers through a dynamic combination of product, creativity, collaboration and responsibility.
Currently we are around 100+ employees at the office in Stockholm – and we are growing!
Job Description
As Local Relations and Influencer Specialist you will play a key role in our Digital Marketing team at Weekday. Your assignment is to initiate, drive and manage local relations and influencer collaborations to increase reach, strengthen our brand/business and ensure our position in the digital media landscape to deliver upon our goals and vision.
You will be responsible for:
Set, develop and execute the influencer marketing and PR agenda across markets in line with our overall growth ambitions
Manage PR offices & freelancers - communication, presentation and follow up.
Develop goals and PR strategy, optimize budget usage and follow up on results.
Initiate and manage collaborations, activities – media, platforms and influencers.
Collaborate cross functionally internally and with the H&M PR and group communications, to achieve set goals.
Constantly keep yourself updated what´s going on in the society, in fashion and what is new within digital media landscape, the company and worldwide, evaluate, examine and be creative & take actions accordingly.



Qualifications
3+ years of experience from working with public relations and influencer marketing.
Communicative skills supporting you to communicate both strategically and efficient.
A strategic as well as hands on salesmanship attitude.
High ambition, drive and innovative approach to reach results.
Have a curious and constant learning approach to continuously keep yourself updated within your area of expertise and responsibility.
Collaborative skills enabling strong cross functional work.

Having an open mind about people and the world around us creates a responsible, relevant and inclusive workplace. At Weekday it’s natural to be yourself and respect others for who they are. We support, encourage and help each other in our daily work always with our values in mind. Our success is based on our people and each employee is an important part of our business and culture.
At Weekday we have high expectations on our employees, as we are sure you have on us as an employer. We offer you a high pace, fun and dynamic work environment built on everyone’s ownership, teamwork, creativity and engagement.
Additional information
This is a permanent position, starting as soon as possible. This position is located at the Weekday Head Office in Stockholm.
If you feel that your experience, skills and ambitions are right for this role, please send in your resume in English (no need for cover letter) as soon as possible, before 11th of March 2022.Kindly apply through our careers page as we cannot accept applications via email due to GDPR.
At H&M Group we strive to have a fair and inclusive recruitment process. We kindly ask you to not attach cover letter in your application as they often contain information that can easily trigger unintentional biases.
We look forward to hearing from you!
H&M is committed to creating a Diverse & Inclusive environment and we are actively looking for qualified candidates irrespective of race, gender, gender identity, sexual orientation, ethnicity, religion, national origin, disability or age.
Be Yourself & More at H&M!