Marketing Automation Manager

Why Lifesum is your next career move

Hi, this is us!

Lifesum is a leading consumer health tech company that aims to simplify healthy living. We are building a platform where we motivate and inspire our users to eat better with the help of delightful software.

We are a hybrid global team headquartered in Stockholm, a team of passionate entrepreneurial individuals, working together to build something that truly matters. By working at Lifesum you get the chance to do something good and have a positive impact on millions, helping our users on their individual routes to look and feel better every day.

We want you to share our excitement about the future
The global wellness market is currently valued at $1.5 trillion, and a third of consumers are expected to increase their usage of nutrition apps, diet programs, and subscription food services this year. Why? Because as humans, more and more of us realize that we need to take responsibility for our health and wellness - and that digital is the solution for the individual and society as a whole.

We are expanding our CRM team and looking for a Marketing Automation Manager. The ideal candidate will have a solid technical background and experience using Braze to manage CRM campaigns. We are seeking someone who can bring creativity and innovation to the role, with a proven track record of developing successful retention strategies. Your role will be to create and execute marketing strategies to increase user engagement.



What you will be working on at Lifesum


-
Work closely with cross-functional teams, including marketing, product, and data analytics, to develop subscriber engagement strategies.

- Utilize Braze to execute campaigns and automation workflows to engage subscribers.

- Stay up-to-date with the latest trends, research, and best practices in health, nutrition, and behavioral science.



Your experience will be a valuable asset


Experience in applying retention strategies with in-depth knowledge of CRM channels including push, In-app, and email.

Experience in using marketing automation technology.

App-first mindset.

Solid understanding of email marketing, including best practices in deliverability and email creation.

Excellent communication skills, with the ability to clearly articulate complex concepts to stakeholders at all levels.

Fluent in English and interested in copywriting.



We are just getting started
Our mobile apps have more than 60 million registered users worldwide, but our journey in building the worlds leading nutritional platform has just started. We have the foundation to do better and more. Together we are One Team of talented individuals with a solution-oriented 'can do' mindset and work to constantly improve the experience of Lifesum. We also not only embrace diversity, but we rely on it to succeed. That’s why we work hard to ensure our team, vendors, and partners are representative of the millions of users we serve.

We offer
Trust and responsibility in a fast-paced environment
Opportunity to work on a range of exciting projects with some of the most successful companies in the world
Space and support to develop and grow your career- 30 paid vacation days per year

- Parental pay

- Pension

- Private health and medical insurance

- Individual training and development budget

- Wellness allowance

- Flexible work

This is an excellent opportunity for a highly motivated and creative Marketing Automation Manager to join a dynamic and growing company. If you are passionate about the subscription industry and have a proven track record of developing successful retention strategies, we would love to hear from you.