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Arbetsbeskrivning
Do you have a passion for people, marketing and communication? Can you create unique and relevant communication for products? Can you transform product information to truly inspiring customer benefits that turn interested shoppers into keen IKEA lovers? Here it is. Your chance to take on the challenge as Marketing & Communication Communicator in one of the most influential small towns in the world!
Right now we are looking for a Regular Marketing & Communication Communicators for Business Area for Business Area TESEC (Textiles, Social Entrepreneurship & Collections)
In Business Area TESEC we are a diverse group of down-to-earth, straightforward people with a passion for the small products that make the home a home. We come from all over the world, but we share an inspiring vision: “to create a better everyday life for the many people”.
We are on an exciting journey with our Textile, Social Entrepreneurship and Collection businesses, a journey where we build on strengths and challenge ourselves and our business to be truly affordable, sustainable and desirable for the many people.
Textiles are an important part of people’s lives and homes during all phases of life. They create that warm, homey feeling in a room and home, and they can have features that improves your sleep and keep you warm or cool. Our Collection range invites for exciting experiences in products and solutions for your home, enabling IKEA to attract new customers to our home furnishing offer. Through Social Entrepreneurship we get to be a part of creating new opportunities for vulnerable people and communities – while fighting the root causes of poverty and inequality.
As Marketing & Communication Communicator, you develop strong communication for our range while also supporting communication topics which improves the quality of our consumer facing communication as well as our ways of working in the team.
Your main responsibilities include to:
Analyse and identify the need of product and range communication content, based on insights and customer needs, in order to decide what, when and how to communicate for all consumer-facing media and channels.
Secure the customer perspective from a range and product communication point of view in the product development process (DNP) when developing news, improves and running range.
Manage the execution of the communication production in the different media activation projects
Approve, follow-up and secure that communication messages are fulfilled in the communication execution.
Proactively inform communication production suppliers about upcoming plans to secure the content readiness.
Work with product from communication perspective throughout the Product life cycle and the customer experience journey.
Contribute to the Marketing & Communication budget in the BA, as well as to the yearly Meeting-the-Customer plan on a tactical level.
Does this sound like your next challenge?
We look forward to receiving your application in English latest 27th of April 2022. Please note that we will be interviewing continuously, which means that we may close the application process earlier than stated if we find the right candidates. Please send us your application in English today.
Preferred starting date is as soon as possible.
Please note this is a temporary role until September 2023
If you have any questions regarding the position, please contact peter.westerfors@inter.ikea.com, if you have any questions regarding the recruitment process, please contact Marie Sandman, +46 768545309.