Marketing Content Creation 89603

Ericsson Overview

Ericsson is world´s leading provider of communications technology and services. Our offerings include services, consulting, software and infrastructure within Information and Communications Technology.
Using innovation to empower people, business and society, Ericsson is working towards the Networked Society: a world connected in real time that will open up opportunities to create freedom, transform society and drive solutions to some of our planet´s greatest challenges.
We are truly a global company, operating across borders in over 180 countries, offering a diverse, performance-driven culture and an innovative and engaging environment. As an Ericsson employee, you will have freedom to think big and the support to turn ideas into achievements. Continuous learning and growth opportunities allow you to acquire the knowledge and skills necessary to progress and reach your career goals. We invite you to join our team.


Position Summary
We are looking for a person who can analyze the market, the customers, the competitors, our growth plans and offerings and define our wanted position and priorities. You should be able to develop overall strategic and tactical direction and drive content creation that will shape the market, motivate investment decisions, create preference for Ericsson´s offerings and position Ericsson as the preferred partner. You will be required to represent the content in key engagements as needed for activation purposes.


Responsibilities & Tasks:
-Analyze and understand the market, competitors and customer needs and develop key marketing insights
-Develop content creation plans
-Develop content and messages to shape and create the market, increase brand perception motivate investment decisions and create preference for Ericsson´s offerings
-Support marketing activation as a subject matter expert and act as spokesperson
-Build and contribute to the high-performance marketing culture


Position Qualification
-Core Competences
-Analyzing
-Formulating Strategies and Concepts
-Creating & Innovating
-Commercial thinking
-Presenting & Communicating Information
-Minimum Qualififcation & Experience Requirements

Preferred Qualification & Experience Requirements
-Bachelor of Business Administration, Master of Science, or similar.
-Five years of Marketing or Sales experience.

Please apply via the following link:
https://performancemanager12.successfactors.eu/sfcareer/jobreqcareerpvt?jobId=89603&company=Ericsson&username=&st=A13EAD8F9F38C71F8C922782576F47AB3C18750A