Marketing Manager Nordics

Beiersdorf Nordics is now looking for a driven and team-oriented Nordic Marketing Manager. In this role you are responsible to localize the global marketing strategy of our Eucerin brand for the Nordic region. You will work together with your colleagues as a team to strengthen our organization with excellent digital competence and also work closely to the Medical team to secure a strong dermo cosmetic and medical brand position.
You will be responsible both for our omnichannel marketing efforts as well as developing the skills of the entire team. Of course, like all of us at Beiersdorf, you should be driven by a strong consumer focus and a constant pursuit of development and improvement in an entrepreneurial culture.
The Nordic Marketing Manager reports to the Pharmacy Director for Nordics, is part of the Derma Nordic Management Steering Group and is leading a team of 5 dedicated colleagues. The role is based at our Nordic Headquarters in Gothenburg.
Your Tasks
Define the Marketing strategy for the markets. Accountable for all marketing activities in the Nordic region.
Steer the planning process, ensuring we have clear plans for communication investments and activities, launches/relaunches which aligns with the targets, supported by marketing team and in cooperation with the European Marketing function.
Steer Brand performance and market share development, with support from the team. Based on digital targets, decide on correct actions to drive the brand
Responsible for all communication material to consumers to ensure it meets the local requirements from a legislative, market and consumer perspective. Secure alignment with and support the communication to professionals.
lowercase: Responsible for effective PR and responsible for issue management on all platforms and channels including consumer contact management.
Accountable for setting and steering of the marketing budget
Lead, develop and support the Marketing team


Your Profile
Bachelor's degree in business/ marketing. Master's degree preferred
Relevant job experience in Marketing Management and Communication, preferably FMCG
2-5 years' minimum experience of digital Marketing and Sales, with proven track record
Entrepreneurial mind-set with strong 'Can Do' attitude
Team leader with strong communication skills and working as part of the team
Experienced and inspirational presenter
Excellent language skills in English, both written and spoken is required. Swedish language, both written and oral.
International experience is valued


Please apply in English
At Beiersdorf, it is important that all skills/competencies in the labor market are utilized. We welcome all applicants and embrace diversity.


Job details
Contract type: full-time, permanent contract
Location: Beiersdorf AB, Gothenburg office (Lindholmen). We apply a hybrid way of working with 60 % office presence.