Marketing Team Manager

Are you an experienced, data-driven professional looking to take the next step in your marketing career? 🤩🌳
Skånes Djurpark is one of the region's premier leisure attractions, passionate about creating experiences connecting people, animals and nature. We're now looking for a driven Marketing Team Manager to bring experience and facilitate more guests discovering Skånes Djurpark and help us toward becoming a two-day destination.

What's the challenge?
The park has a rich history and a bright future ahead. We have ambitious growth plans to welcome more guests than ever before - at our park, but also at our Glamping locations. That target will be achieved by adding new and exciting experiences to the zoo, but also by really stepping up our marketing. ‘Bigger, better and bolder’ is the best way to describe our marketing approach for the next few years. And we would love for you to be a part of that, helping drive our success.

What does the Marketing Team Manager do?

️ Your marketing responsibility is pretty much full circle. You develop the annual marketing plan, get the plan (and required resources) approved, and then ensure it is executed brilliantly. And of course, if circumstances change, you adapt the plan instantly to make sure the park is fulfilling its potential regardless of the circumstances - while keeping your stakeholders closely involved. This includes:

- Being responsible for the end-to-end management of some of our biggest and most important marketing campaigns. You will support and facilitate the team members that run the smaller campaigns.
- All guest communications are managed by you. Whether it is a phone call, email or social media comment, you ensure that our guests get the highest quality guest service - provided by our Guest Stars.
- You will be accountable for all ticketing and glamping revenue, and for all marketing and sales expenditure.


️ The majority of your work is tactical and operational, but of course you will provide strategic input to the CEO and marketing lead when it comes to the multi-year plan for the resort.
️ One of the perks of your role is that you get to lead the Marketing Coordinator, our marketing support team and our amazing Guest Stars. We value professional development greatly, are very keen for you to share your marketing talent with the rest of the team.
️ As a company we have defined five ‘Must Win Battles’, strategic goals that we need to deliver on in order to achieve our highly ambitious growth goals. You will champion one of these battles, leading the team to victory (and game-changing growth). This is a unique opportunity to make a difference and to deliver results that most other marketers can only dream of.
️Our guests are our number one priority, which means that you are always ready to answer the phone or reply to guests’ emails when the need arises.



Who are you?
️ You know what you are talking about when it comes to marketing. We are looking not just for book smart, but street smart. You’ve done (most of) it before. And are looking to push yourself professionally and personally, to hone your craft even further.
️ Bonus points if you’ve worked in leisure or tourism before, or sold intangible products such as services or experiences.
️ You've managed a team before, and knows what it means to achieve results through others.
️ You are an expert communicator. Within your own team, the wider team, other divisions of the company but also our wide range of stakeholders. As we are an international organisation, you can work your Slack / Google Meet / email / phone magic to keep anyone up-to-date and on the same page without having to get them in the same room.
️ Getting things done is in your nature. You are a self-starter, energetic, and love ticking things off your to do list. You also know how to get things done with the help of the amazing marketing team.
️ You’re a superstar in Swedish and in English.
️ You will be there when your guests and your colleagues need you. And because we are a 24/7 company, that means you will work the occasional evening or weekend if that is what it takes to meet your goals.





Working at Skånes Djurpark has many benefits. Here are some of them:

️ Competitive salary and benefits, in line with your background, experience and potential
MacBook and mobile phone allowance
Social events with the entire team
Valuable experience working in the experience industry, with guest-focused operations
An employer that believes investing in personal development and growth
The opportunity to develop Sweden's wildest animal- and guest experience
Proximity to both the pulse of the big city and to nature
Free entrance and ride passes to destinations in all of Sweden and Scandinavia, for example Liseberg and Tivoli
Charging station for your electric car
A workplace shared with bears and wolves
An unlimited supply of coffee and tea
Unlimited fresh air and walks in nature
A library filled with books for your development
Free entrance to Skånes Djurpark for you and your family

Practical information about the position:
️ Full-time position with immediate start or in line with agreement
️ Permanent position
️ Work during evenings and weekends may occur when there are bigger launches or other events

Does this sound like an adventure for you? We will start interviewing immediately; apply today or at the very latest the 11th of December.