Media Lead

Company Description
Welcome to H&M! A workplace where you can be yourself & so much more!
We want to make it possible for everyone to look, feel and do good.
We take pride in our history of making fashion accessible to everyone and our ambition for tomorrow is to make fashion even more sustainable, inclusive, and welcoming.
Why work at H&M?
H&M is a workplace where you’ll join a global fashion family that combines teamwork with individual expression and gives you the challenges and opportunities that can help you learn, grow and succeed.
We believe that it’s when you mix and match different talents, experiences, and styles that the real magic happens. That’s why our teams are built with different personalities, talents and people from all kinds of backgrounds. If you are willing to learn, grow and help our customers and your colleagues, H&M will always be a place for you to both express your individuality and feel like you belong.
We also believe that you can’t change the world without great people on your side. So, we offer all our employees generous benefits, lots of learning opportunities and the possibility to start building a more long-term career. Bring your whole personality to work, stay as long as you want, and grow more than you ever thought was possible. Be yourself & more at H&M.
Are you an expert in Media strategies that grow brands? Do you have passion for digital media and new media channels? Do you find yourself excited for the chance to contribute to the global Media strategy within one of the largest fashion brands in the world? If so, we might be off to a great start. We are looking for a Media Lead to join our Global Media team at our Marketing & Communications function.
Job Description
H&M’s Marketing & Communication department is located in Stockholm and supports 74 countries around the world. We have the strategic and operational responsibility to build the H&M brand, both internally and externally and are set up in cross functional Account teams that support H&M’s Business Units. The global Media team is part of the Marketing & Communication function and focuses on building brand awareness, secure reach for H&M’s campaigns and drive traffic to increase sales with the help of different media channels.
What you will do:
As a Media Lead you will be part of the H&M global media team and will work closely with team members in a cross-functional Account set up towards a specific Business Unit. You will also work closely with H&M key markets around the world.
Your responsibilities will include, but are not limited to:
Be responsible for leading and developing the long-term global media strategy for one of the Accounts / Business Unit within the H&M brand. Within this you will have a big focus on developing the social and digital media strategy for your specific business unit
You will need to explore and develop our presence on new media channels and constantly test and learn new ways to reach our audience.
Lead global media budget setting process for Account and global media support plan
Lead implementation of defined media strategy across markets and regions
Set and track media specific KPIs for the Account
Collaborate with Channel Owners to develop channel strategies for customer group
Empower teams in Account with a clear direction, priorities and goals
Proactively bring new ideas and explore growth opportunities

Qualifications
Who you are:
We believe that you are a strategic, analytical and business minded person with deep, holistic media expertise, focused on social, digital media and new channels. As a person you are a true team player able to collaborate with different people and communicate in an engaging way.
We also believe that you:
Have few years of experience from strategic roles at a media agency or on the client side
Have a proven track record of developing media strategies that drive results and grows brands – with specific experience in working with social media, digital media and developing presence in new channels.
Have strong analytical skills with a business-oriented mindset, able to turn insights into strategies and actions.
Ability to communicate direction and strategy, prioritize and take decisions to reach goals
Knowledge of the complete media landscape, including social, digital media, tech and market trends
Strategic understanding of all disciplines of marketing & communications.

Additional Information
We offer you:
At H&M we have a strong, value-driven culture characterized by believing in people, teamwork and an entrepreneurial spirit. Here you can be yourself and have room to grow. You’ll be part of one of H&M’s most central functions with significant opportunities to influence and make a difference. With the right mindset and ambition, you’ll find plenty of room to grow. We welcome your application regardless of gender, age, gender expressions, sexual orientation, disabilities, religious beliefs, origin or background.
This is a full time Permanent position, based at our Head Office in Stockholm, Sweden. Start date as soon as possible.
If you feel that your experience, skills and ambitions are right for this role, please send your resume in English (no need for cover letter) Before 17th of May.
At H&M Group we strive to have a fair and inclusive recruitment process. Why kindly ask you to not attach cover letter in your application as they often contain information that can easily trigger unintentional biases.
Our teams at H&M Group should consist of great mix of people with different perspectives that share and combine their knowledge, experiences, and ideas. It leads to a positive impact on how we address challenges, what we perceive possible and how we choose to relate to our colleagues and customers all over the world.
We look forward to hear from you!