Media Relations Manager

WHY WE WILL LOVE YOU
At Group Communication we strongly position IKEA as a truly meaningful & trusted brand in people’s hearts & minds, with a focus on us as a retailer and our positive societal impact. To lead our global PR/Media Relations Team we are now looking for a passionate PR/Media Relations manager that shares our values and that wants to join in on our vision - to create a better everyday life for the many people!


With that said are you:
An experienced communication expert from the field of PR and media?
Strategic in mind with the ability to turn communication trends into practice?
A humble and value-driven leader who always seeks opportunities to improve?
Passionate about leading, inspiring, and developing people?


Do you also bring the following experience from:
Working with strategic communication and/or business leadership?
Proactively manage and leverage global media communication/PR (incl. Social Media).
Leading in issue management and crisis communication?
If you also have experience working in a global context this is of course a big plus.
If this sounds like a match, then keep reading and apply if this role sparks your interest!


WHAT A DAY LOOKS LIKE
In the role as PR/Media Relations Manager you will manage and coach a group of nine senior Corporate PR specialists. You are responsible for developing the global PR/Media Relations strategy. On top of that you lead the PR/Media Relations process by defining, planning, executing and following up proactive/compassionate communication to relevant stakeholders. This includes to build long lasting business relationships with key media stakeholders and influencers. You will proactively contribute in business strategy & planning discussions, as part of the Integrated Communication management team.


Apart from this you will also:
• Be a global spokesperson and responsible for the development of spokespersons on global level to position IKEA as a meaningful and trusted brand
• Secure effective alignment of PR/Media Relations communication objectives to formulated business goals and stakeholder objectives.
• Set global standards and guidelines on global PR/Media Relations and secure sufficient communications resources & expertise to drive worldclass proactive work in the PR/Media Relations team.
• Lead the PR matrix together with PR/Media Relations Team.


This position is in our vibrant Global Head office in Malmö (across the street from the IKEA Malmö Store) and we work here the majority of the week – co-creating and collaborating!


TOGETHER AS A TEAM
ABOUT IKEA
IKEA offers well-designed, functional, and affordable, high-quality home furnishing, produced with care for people and the environment. There are several companies with different owners, working under the IKEA Brand, all sharing the same vision: to create a better everyday life for many people. IKEA was founded in Sweden in 1943.


ABOUT INGKA GROUP
Ingka Group is a strategic partner in the IKEA franchise system, operating around 400 IKEA stores including City Stores, and more than 70 IKEA Shops & Planning studios in 32 countries. These IKEA stores welcome hundreds of millions of visitors, and over 4.6 billion visits to IKEA.com and millions on the IKEA app. Our 47 Meeting Places (shopping centres) in 16 countries also welcome hundreds of millions of visitors. Ingka Group operates business under the IKEA vision - to create a better everyday life for many people by offering a wide range of well-designed, functional home furnishing products at prices so low that as many people as possible can afford it. Read more on www.ingka.com

ABOUT PR/MEDIA RELATIONS – GROUP COMMUNICATION
We support the business by increasing the quality and the quantity of earned media coverage of IKEA as a purpose-led retailer and leader in life at home, climate and equality, by proactive storytelling and reactive preparedness. We work proactively around campaigns, events, stories, and announcements, and reactively respond to media inquiries through the Ingka Group Press Office. We operate the global newsroom at ingka.com which nurtures relationships with global media/influencers and support our positioning ambition, we train and prepare company spokespeople, monitor media and social conversations, and are prepared to respond in situations posing reputational risk to the brand.


APPLY NOW!
Please send your resume and a motivational letter as soon as possible but no later than the 12th of June. If you have any questions about the recruitment process please contact the Recruiter, Caroline Markusson at Caroline.markusson@ingka.ikea.com
For questions about the position please reach out to Hiring Manager David Affentranger david.affentranger@ingka.ikea.com
Please respect that we only accept applications through our recruitment system due to GDPR.
We look forward to getting to know you!