Organic Social Media Specialist

Are you a digital growth specialist with passion for social media platforms? Do you have strong ambitions and capacity and want to challenge your digital expertise establishing efficient reporting and automization tools? Pierce has an exciting opportunity for a digital professional with an eye for details and analysis to join our team at Pierce Headquarters in Stockholm, Hägersten.

As Social Media Platform Specialist, you will play an important role within the Marketing team, taking ownership of organic SoMe by collaborating with inhouse creative teams to drive your social media strategies across diverse platforms. This role requires high level of experience from Instagram, TikTok, Facebook, and YouTube.

Key Responsibilities:

To perform in this role you are a high performer and collaborator taking advantage of our expert inhouse to amplify online presence, heighten brand recognition, interact with our riders as target audience.

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Formulate and drive your strategic social media plans aligned with the company's overarching objectives.

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Full ownership of several organic accounts, 5+ Instagram; 30+ Facebook pages; 3 Youtube. 2 Tik Toks.

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Analyse social media metrics and take the reporting of data to the next level.

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Set high ambition to enhance performance continually by automizing and data driven decisions.

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Strong teamwork collaboration with cross-functional teams including Marketing, Design, and Campaigns to ensure a consistent and professional brand statement.

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Develop efficiency amongst the various platforms, posts, stories, videos, and visuals. (You'll have access to a full creative agency and copywriter for support.)


You have a data driven track record with growth mindset as a Social Media related role.

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Strong experience in full ownership of driving data driven social media platforms, with large number of accounts including Instagram, TikTok, Facebook, and ideally YouTube.

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Analytical mindset, with the eye for efficiency and structure for optimizing by actionable insights from data.

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Operative in social media management tools and analytical platforms with the ability to utilize automation tools for posting and reporting.

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Good understanding of SEO and content marketing principles.

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Innovative mindset, with the ability to formulate imaginative social media strategies.

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Enthusiasm for keeping up with the latest developments and trends in social media and other other lifestyle brand/ sport industry.

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Knowledge of motorsport or similar is an advantage for grasping the tonality to attract and engage our end customers.


If you dare to take your career to new heights in an international and multu cultural culture and taking our SoMe to the next level, we encourage you to apply to join our ride today!

We believe it is the same pioneering spirit that the namesake and motorcycle builder Pierce Cycle Company from 1907 who built the first motorcycle with 4 cylinders possessed! It started in a garage in 2008 and with 2 business-minded dirt bike riders. They grew tired of trying to find parts and equipment in the jungle of brands and suppliers in the world. It was expensive and time-consuming, so they began stocking up on parts and equipment for themselves and for other riders. It turned out to be a success and 2009 they started Pierce and launched 24MX that now has become a hub for all the MX and Enduro-riders in Europe and a well-known online-shop for all the riders in the world.

The Pierce family grew so the year 2013 XLMOTO and Sledstore were launched. XLMOTO with focus on equipment and accessories for on-road riders and Sledstore for snowmobile riders.

About The Recruitment Process

Our recruiting process is crucial in ensuring the perfect alignment of talent with roles. Using science-based and equitable assessments, we employ competence-based, structured interviews to uncover the ideal candidates. Our focus is on discovering individuals who not only has the right qualifications but also shows the skills and passion necessary to thrive within our organization. By selecting the right people, we create a dynamic and successful team that drives our company's growth and success.

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