Paid Search Marketing Specialist

This opportunity is with a subsidiary of the Bygghemma Group (BHG), Home Furnishing Nordic AB, one of Northern Europe’s largest home and furnishing e-commerce companies. BGH Group is a dynamic and fast growing company founded in 2006 with a company structure famous for its focus on results and strong entrepreneurial mindset. BGH Group had a turnover of SEK 9 billion in 2020 and is growing rapidly both organic and with an active acquisition strategy. This resultdriven and entrepreneurial mindset extends to Home Furnishing Nordic AB with brands such as Trademax, Chilli, Furniturebox, Kodin1 and WeGot.

Home Furnishing Nordic is looking for a full-time Paid Search Marketing specialist to join our headquarters in Helsingborg. This is an opportunity to be part of a company with a strong growth rate where you will be given the latitude to take ownership of the development of the company’s paid search marketing. We are looking for someone who has experience in paid search marketing with a strong drive to grow professionally and contribute to the growth of the company.

About the role

We are looking for applicant who want to excel with your expertise within the BHG Groups home and furnishing division and be given the opportunity to optimize some of the largest Google Ads accounts in the Nordics. Your primary responsibility is to optimize and conduct activities within the wonderful world of search engine marketing - with the main goal being to reach our KPIs.

You will take responsibility and be a key player in our online marketing team, collaborating to ensure further growth in online traffic. Your sharp analysis and insights from a data driven approach, enable us to continue our profitable and rapid growth within paid search marketing.

You will be reporting to our online marketing manager.

Responsibilities

- Responsible for our paid search marketing with particular focus on ROAS.
- Allocating budgets between our accounts.
- Optimizing campaigns and implement bid strategies.
- Continuously build out our accounts.
- Analyzing, forecasting and reporting on results.
- Automating inefficient steps and processes.
- Ensuring that the work is data-driven and insightful.
- Staying up to date regarding the latest trends within search marketing.
- Supporting internal departments with insights


Your qualifications

We are looking for applicants with at least 1-2 years of experience from search engine marketing. It would also be advantageous to have experience working with other digital marketing channels. It is highly desirable with previous skills and interest in programing (JS, PHP, HTML) in order to succeed with the responsibilities of the position.

You have a continuous drive to improve time-management by finding short-cuts to repetitive steps and streamline and automate processes in order to increase the room for analysis.

Experience/competencies

- At least 1-2 years of experience from optimizing Google Ads account. Experience of managing accounts with larger budgets is desirable.
- Experience from other digital marketing channels for example Facebook, SEO, display, affiliate and price comparison is an advantage.
- Very good knowledge in Google Ads, Google Analytics, Google data studio and Google Spreadsheet/Microsoft Excel.
- Used to have a budget and allocate between accounts.
- Analytical mindset with the ability to take decisions informed by data.


About you

Due to our rapid growth and expansions into new markets it is important that you thrive in a fast moving environment. This requires a great deal of engagement, flexibility and the ability to solve problems. The position will take your personal competencies into consideration where we stress the ability to work independently, with a positive attitude and strong motivation and a desire to contribute innovative ideas. At the same time, we believe that you are a solution-oriented and orderly person with strong integrity, comfortable working at a fast pace. We are looking for someone with an analytical mindset and at the same time effective, flexible and not afraid to try new strategies.

We offer

Exciting and fulfilling work at one of the Nordics fastest growing and largest E-commerce firms within the home and furnishing market. This is a full-time position at a firm with opportunities for growth.

Other

The employment is full-time. We are looking for you to start as soon as possible. The Paid Search Marketing Specialist would be working at our headquarters at Strandbadsvägen in Helsingborg, Sweden.