Performance Marketing Specialist

The ideal candidate is an ambitious team player with an intrapreneurship mindset, a self-starter who is willing to dig in and own the foundation of the paid social marketing. The ideal candidate can ramp up quickly, work effectively with little oversight and prioritize and manage their work.

We are looking for a result-oriented profile to join our fully integrated in-house marketing team in an international, high-paced, and innovative environment in our Stockholm office.

RESPONSIBILITIES

- Own creative testing process and drive collaboration between the creative and acquisition teams;
- Develop an effective optimization process and rules to quickly identify and respond to changes in performance;
- Drive automation in Paid Social with a focus on creative, campaign, and audience automation;
- Act as the campaigns’ gatekeeper, ensuring all Paid Social campaigns work undertaken is driving towards overall business goal;
- Overlook investment allocation in Paid Social to reach business performance KPIs;
- Research and leverage Paid Social industry trends to inform marketing tactics;
- Proactively share performance, insights, and new opportunities with the rest of the team.



- Previous experience in an in-house performance marketing team or performance marketing agency.
- Previous experience managing multinational Paid Social campaigns;
- Experience with website analytics tools (eg. Google Analytics);
- Experience with feed management tools;
- Experience working with performance KPIs, and clear understanding of metrics relationships while searching for the root cause in the performance changes;
- Strong proficiency with Excel (pivot tables, vlookups, basic modeling) - strong analytical mindset;
- Strong analytical skills and experience generating and interpreting Paid Social reports. Ability to explain cause-effect relationship;
- [Is a plus] Experience with other digital marketing channels - display advertising and or paid search either as part of a marketing team or at an advertising agency.
- [Is a plus] Ability to write SQL;
- [Is a plus] Experience using data visualization platforms (e.g. Google Data Studio, PowerBI, etc.)


Pierce is the ecommerce company that has grown to become Europe’s biggest online retailer for gear and accessories within Motorcycles and Snowmobiles. We do this throughout Europe through our shops 24MX, XLmoto and SledStore. The company is in an amazing growth spurt, growing by 30% annually. At the beginning of 2009 we were a team of 4, today we are 400 international professionals, committed to giving our customers across 17 European markets a huge range of products and an extraordinary level of service.

Our turnover during 2019 was 120 MEUR, up over 30% from the year before. And 2020 has started well. We continue our growth journey and, as a 'D-Award' finalist, we were recognized as one of the 3 best e-commerce companies in Sweden - something we are very proud of. In 2020 Pierce also received the Sweden's Best Managed Companies recognition, sponsored by the global audit firm Deloitte in cooperation with Nasdaq.

It started with a passion for our sport, was driven by the enthusiasm of our staff and we still dare to reach out for more with love and dedication for our customers.

Join us on our quest to become the most admired retailer within the motorcycle industry and shape the way motor enthusiasts shop by offering a state-of-the-art online shopping experience built on passion, professionalism, and a good dose of rebellious spirit.

We are passionate about riding motorcycles and have an exciting program for employees who want to learn to ride or get more involved in motorsport. But non-riders are also very welcome to join of course.