PR & Communications officer

Are you the newest Shimano Ambassador?!
We are looking for someone who is passionate about placing stories about our products and services line up in consumer and lifestyle spanning print, online and broadcast media. You manage and create a database of PR, media, press and influencer contacts. You take care of translations and proofreading in Swedish, as well as coordination of translations from your Nordic colleagues. You write and create newsletters and provide relevant content to our Nordic customers and follow up on these communicative activities. You are also responsible for our media advertising in the Nordics. Your scope is the Nordic region: Sweden, Norway, Finland and Denmark. Another big part of the role is to support with local marketing activities in Sweden. Examples of tasks would be providing customers with product texts and images they use for their websites and stores. Helping out with dealer events and also being the first line support for marketing related questions is also part of this role.
You will join the Swedish Marketing Team in Uppsala, and be part of the Nordic marketing team, consisting of 11 colleagues with different expertise, where you report to the Marketing Manager and Country Manager.
Are you pro-active, sociable, able to multitask, do you know how to prioritize and, last but not least, are you crazy about bikes and can you talk about it all day long? Then we are looking for you!


The Challenge
Frequently and proactively monitor and analyze coverage of Shimano in the media, to proactively manage opportunities and threats;
Translate, edit, proofread and send out press releases to media contacts and follow up on their requests;
Write (SEO friendly) newsletters, articles and social media captions;
Build and maintain a database of PR, media, press and influencer contacts. Ensuring you engage with and be an ambassador of Shimano;
Act as advisors to other colleagues on effectively delivering information to customers and the general public;
Responsible for the tone and message of internal/external communication being in line with the desired image of Shimano;
Formulate the PR/ Communications/ Media and budget plan, to focus the activities in area of responsibility;
Local marketing responsibilities to support customers and marketing activities in Sweden (e.g providing customers with marketing material, supporting with events and being the first line support for marketing related questions).



What are we looking for?
You have excellent Swedish and English language skills (both verbally and written);
You have at least 3 years of experience in a similar role;
You have working experience/ knowledge about/in the bike industry;
You know your way around social media;
Experience with SEO is considered a plus.



What do we have to offer?
Shimano and its subsidiaries offer a pleasant, informal working environment with colleagues who work well together, and are proud to work for Shimano. Next to good working conditions, Shimano offers you the opportunity to work in a responsible and challenging position within a dynamic, international and ambitious environment. Together we want to win therefore we have a strong focus on team achievement.