Product Bussines Manager

Title: 532 Product Business Manager Location: Lund-Sweden Date advertised: 2006/04/12 Last day to apply: 2006/05/01 Established in 2001 by Telefonaktiebolaget LM Ericsson and Sony Corporation, the joint venture continues to build on the success of its two innovative parent companies.Sony Ericsson creates value for its operator customers by bringing new ways of using multimedia communications while mobile.The company has approximately 5,000 employees across the globe working on research, development, design, sales, marketing, distribution and support.Sony Ericsson is thanks to the success on the market going through a phase of expansion.Product Business Management is a global organization within Product Business Unit Accessories and part of the newly formed Sales Support department.Product Business Management shall promote and manage Accessories product life cycle from launch of the product, including coordination of marketing activities and Product Management until phase out of the product.Product Business Management has product marketing responsibility and shall secure a successful launch of the products together with Product Planning.The goal is to increase responsiveness and service level, speed and accuracy articulated by one team and as a consequence maximizes sales together with Sales Regions.Clear value propositions shall be formulated and communicated.Key tasks; Responsibility for an accessory category including; . Define product marketing strategy . Develop market brief .Define product propositions . Define value propositions . Initiate market activities with the Sony Ericssons Sales Regions . Recommend and initiate action to ensure profitability during product life time.. Number one interface for the Sales Regions regarding all product issues and opportunities after product launch . Manage customization offers and initiate the customization work towards Product Planning and Product Development . Responsibility for the phase in and phase out plan of the products. Travelling will be required both overseas and within Europe. Qualifications: . University degree and above, major in Economics, Marketing, Communications or related fields .3 - 5 years experience in marketing/product marketing for consumer products, or several years experience in Product Management.. Well developed commercial thinking . Must be able to understand complex solutions/products and create a easy to understand proposition to the market . Experience from the telecom industry .Good at developing and managing relationships, social skills .Experience in a customer facing environment . Proven ability to develop solutions to business and marketing challenges . https://sonyericsson.easycruit.com//