Product Manager

Who are we?
Volvo Cars is a company on a mission; to bring traditional car manufacturing into a connected, sustainable and smart future.
Since 1927, we have been a brand known for our commitment to safety, creating innovative cars that make life less complicated for our consumers. In 2010, we decided to transform our business, resulting in a totally new generation of cars and technologies, as well as steady growth and record sales. Today, we’re expanding our global footprint in Europe, China and the US, and we’re on the lookout for new talent.
We are constantly pushing our own skills and abilities to drive change in the automobile industry like never before. We are looking for innovative, committed people to join us in this endeavour and create safe, sustainable and connected cars. We believe in the power of people and will challenge and support you to reach your full potential. Join us and be part of Volvo Cars’ journey into the future.

What you’ll do
Collaborate with cross-functional teams to design and develop marketing automation strategies, aimed at enhancing end-customer experiences, fostering long-term loyalty, and accelerating customer acquisition and growth.
Develop end-to-end product lifecycle management, from conceptualization to launch and ongoing enhancement, ensuring seamless integration with Salesforce Marketing Cloud.
Utilize your deep understanding of Salesforce Marketing Cloud to develop and implement targeted, data-driven campaigns to guide customer through the learn and shop journey.
Evaluate marketing automation performance metrics and provide actionable insights to optimize strategies, ensuring maximum ROI.
Serve as the in-house expert on Salesforce Marketing Cloud, keeping abreast of updates and industry best practices to build innovative solutions.
Foster cross-functional collaboration, working closely with marketing, sales, data analytics, and design teams to align automation efforts with broader customer acquisition strategies.


What you’ll bring
* Extensive experience as a Product Manager, with a specific focus on marketing automation for direct-to-customer business.
* Demonstrated expertise and hands-on experience in utilizing marketing automation platforms leveraging customer acquisition and business growth.
* Strong analytical skills, with the ability to interpret data and use it to make informed marketing decisions.
* Effective communication and interpersonal skills, with the ability to collaborate effectively across diverse teams.
* Proven ability to consistently developing and executing marketing automation strategies.
* Bachelor's degree in a relevant field, MBA or advanced degree.

Location
Stockholm or HQ Gothenburg.