Product Marketing Manager

Funnel is growing rapidly, and we are building a new product marketing team to enable this growth! The product marketing team leads the way on product communication and will evolve and strengthen our product messaging, both internally and externally. If you are a great product communicator, you love to be creative, and want to be part of one of Europe's fastest-growing scale-ups - this is the chance for you!

What you will do

As a Product Marketing Manager, you will be joining the Product Marketing team - with a lot of opportunities ahead. This is a very collaborative team, and you will have opportunities to work closely with the Product Management, Sales, Customer Success, and Marketing teams both in Stockholm and Boston. You will be communicating the value of Funnel’s product to prospects, internal Sales and Success teams, and to Funnel’s technology and solution partners. This is a hands-on role where you will be the voice, author, and content creator for product content, case studies, and competitive insight. You will be reporting to the VP of Product Marketing.

The Product Marketing team is a strategic initiative for Funnel, and as an early member of the team, you will have a fantastic opportunity to help shape the role and grow into further specializations.

As a product marketing manager, you will help us to:

- Author and create effective content for communicating the value proposition and use cases for the product, e.g. product content for the web, blog posts, videos, case studies, and whitepapers
- Educate and enable the Sales and Success teams to communicate the value of the solution and competitive advantages through presentations, one-pagers, lunch and learns, training sessions, webinars, and videos
- Analyze market and customer data to better positioning and message the benefits of the product
- Help develop messaging, positioning, and differentiation for key customer segments and verticals


Who we think you are

We are looking for a team player with the ability to create and drive your own initiatives forward. We believe that you are creative, love to help people learn, and have outstanding communication skills. Since we are a fast-growing team and organization, we think you thrive in a very dynamic and highly collaborative environment. You have a structured approach to your own work, which helps you to be focused and efficient even when things around you change. You are curious, eager to learn and you seek out opportunities to contribute.

You will collaborate with the Marketing team on external content, however, we think you are a strong writer in your own right. We think you have a humanistic and friendly touch to your communication, and that you can help our audience understand complex topics.

Some things that might describe you too:

- 2+ years of experience working in a Product Marketing role
- Experience from the software industry, preferably from SaaS/MarTech companies
- Experience in authoring or copywriting in English
- Very good written and verbal communication skills in English (Swedish is not required)
- An understanding of marketing technology, marketing operations, or digital advertising is a plus
- You are comfortable with appearing in videos, webinars, and similar and other various channels


Who we are

Funnel is a Software as a Service product that helps some of the largest businesses worldwide to automate the generation of Business-Ready Data. Our customers use Funnel to make their businesses more data-driven by drawing spot-on conclusions from their business and marketing data that we deliver to them. The service we provide lets marketers aggregate and consolidate data from all of their marketing tools and channels.

We are a well-funded scale-up with a customer range from large e-commerce to advertising agencies and consumer brands. Since the product launch in 2015, we have set up offices in Stockholm and Boston, and grown to service thousands of marketers all over the world, with the US as the largest market.

What we offer

- Work with some of the brightest minds in the industry in an organization that will invest in your personal growth and development
- Be an early employee of a scale-up disrupting the market and forming a new category (no two months will be the same)
- A multicultural and diverse working environment with all the perks you can imagine


We dream big, start small and scale quickly - we want you in our team to further increase our speed towards becoming the next Unicorn!

This role is located at our company HQ in the heart of Stockholm. The start date is; as soon as possible. If this role sounds like you, please apply with your CV in English or Linkedin profile no later than 31st of May 2021.

LI-KA