OBS! Ansökningsperioden för denna annonsen har
passerat.
Arbetsbeskrivning
Work with campaign stakeholders to develop a buying strategy for each
campaign, including ad formats, user targeting, SSPs, bid strategy, etc.
Set up and launch programmatic campaign buys, calculate and manage
bids, win rates, and CPM goals, monitor live campaigns and adjust
delivery to meet pacing goals, optimize toward CPI/CPA goals, and
iterate on strategy as needed. Communicate with third-party vendors to
create custom audience segments and work with Programmatic
Partnership Manager to monitor and adjust campaign inventory as
needed to meet goals, as well as monitor and troubleshoot win rates
across various exchanges.
2+ years’ experience within the field of programmatic media buying
and campaign management in mobile advertising, with experience in
arbitrating performance campaigns. (Especially in DV360, Taboola,
Outbrain etc…)
· Strong skill set in data analysis and mathematics with deep knowledge
of Microsoft Excel Knowledge of third-party ad serving technology,
digital analytics tools, and reporting with real-time bidding experience
· Ability to prioritize and triage workflow according to the team and
companys growing needs
· Excellent problem-solving and communication skills, strong attention
to detail, and resourceful with no reservations about tackling a tough
problem
· Entrepreneurial in the approach to media buying and able to think
outside the box to come up with new solutions to improve the overall
media buying efforts
· BS/BA in Marketing, Communications, Advertising, or related field
Desired Skills and Experience:
Advertising, Mathematics, Performance Campaigns, Marketing, Media
Buying, Data Analysis, Mobile Advertising, Microsoft Excel,
Programmatic Media Buying, Campaign Management, Communications,
Reporting, Ad Serving Technologies, Digital Analytics, Real-Time Bidding