Regional Segment Manager Mobility to Berner AB

Albert Berner Montageteknik AB is part of the BERNER Group. For over 60 years, Berner has provided the automotive and construction industry in 23 countries with consumables, fasteners, hand tools, chemical products etc. The group has sales of approximately SEK 10 billion and approximately 9,000 employees. In Sweden, we are 87 employees and have a turnover aprox. 170 million. In Norway, we are around 100 employees and in Denmark 95, totally we are around 300 employees in the Nordic Region.

Berner is now looking for a Regional Segment Manager Mobility, a new role in our regional marketing organization that will be responsible for our group strategy implementation and execution for personal car, commercial vehicle, and construction machinery customer segments.

The targets of position

The targets of the position Regional Segment Manager Mobility are:

* Management and controlling of the go-to-market strategy
* Sustainable sales and earnings growth within the responsible market segment
* Collaboration in the development of strategies for target-group oriented market cultivation
* Management and controlling of the adopted strategies and the agreed national and international projects
* Clear and sustainable positioning of the Berner brand in the responsible market segment
* Steering marketing activities towards the target to contribute to the optimization, sales development, and profitability of the company

Main tasks of the position

* Develop the yearly marketing plan of respective market segments within using an omni channel approach
* Align activities according to Berner Brand strategy
* Drive the implementation of Berner assortment strategy
* Support the implementation of Berner Service Strategy
* Develop, improve & execute innovative market strategies through segmentation, pricing, positioning, solid implementation plans
* Plan and coordinate all marketing activities across the Region - both online and offline
* Optimize brand perception through quality execution
* Ensuring the implementation and realization of group-wide marketing focus topics
* Management and controlling of the annual marketing planning and the marketing operation plan for the responsible market segment with the target to grow in market share and number of customers
* Management and controlling of target group-oriented market development plans and their implementation based on the market analyses, including an omni-channel approach (all sales channels included)
* Analysis of target groups and market segment
* Coordination of national and international marketing priorities with the Director of Marketing



The role as Regional Segment Manager Mobility sits within the Marketing department and is based in Stockholm. You report to the Marketing Director Region North and you will work closely with your Nordic colleagues.

Experience and knowledge

We are looking for a person who has minimum 3 - 5 years of experience from similar tasks within automotive and experience in e-commerce and Omni Channel Commerce. You have relevant professional experience in trade with focus on strategic marketing in the B2B, and experience in product management, project management and Customer Relationship Management.

The candidate we are looking for have the drive to deliver results and is highly motivated and have a dynamic and proactive approach. As Segment Manager Mobility you have a high level of personal responsibility, you possess strong communication skills to work cross-functionally across the region and you thrive in a global and fast changing environment where your ability to priorities - and reprioritize - come to its full use. We believe you are an extrovert person with the ability to build and maintain relationships at all levels. This opportunity requires a highly motivated team player with excellent leadership skills, organizational skills, initiative, and interpersonal skills. Further you have strong stakeholder capabilities, and interest in developing and challenging the organization and its employees. You have skills to combine strategic thinking with operational actions and are fluent in Swedish and English, with other Scandinavian languages and or German considered as plus.

For more information, please contact:

In this recruitment, we are working with Jefferson Wells - a ManpowerGroup Company. Please contact Recruitment Consultant Katarina Thomasson +46 70- 231 28 05 or katarina.thomasson@jeffersonwells.se for questions. Closing date:29:th of August 2021. Please get in touch if any questions!