Senior Category Manager CX - Floor Care

Main Function
We are looking for a Senior Category Manager to drive the development of consumer-centric product innovation and value proposition development in close connection to various functions such as sales, marketing, manufacturing and distribution.
Our Mission is to deliver healthy wellbeing at home: We create products and services for sustainable cleaning and conditioning of the home, that deliver fantastically on their own and even better together
Within the Floor Care team, you will focus in growing our business and brand with market leading innovation that deliver Best in Class consumer experience within floor & surface care cordless cleaners.

This category is very dynamic both in term of innovation and market growth. It includes various sub-categories such as sticks, handheld, window cleaners and robotics.

CX – Senior Category Manager
· Drive the wellbeing vision framework for FC with relevant people and ensure it is reflected in the category strategy (gen plan, TRM, claims, democratization and sustainability roadmap).
· Lead the business team for the relevant categories.
· Leader in driving consumer-centric product innovation and value proposition development together with BA category and marketing teams, R&D, Design and Product Sourcing, for our Floorcare products under our Electrolux, AEG brands globally.
· Actively contributing to define, develop and implement the strategy including gen plan, TRM and lead the portfolio management for the relevant categories.
· Be an active partner in continuously improving the way of working in the Category team.
· Product Line representative in Product Development Projects. Business cases analysis and development.
· Plan and Implement product launches according to plan with the Business Area (BA)/local organizations.
· Track and assure Business performance according to budget and identify course corrections if needed (with BA PLs): Ensure product mix, positioning and GP/CTF levels are delivering according to plan
· Proactively monitor and analyze competitor activities and market trends within the Category.
· Identify new business opportunity together with the BA
Strong collaboration with:
• BA PL: Generation plans, category budget for region, target pricing & boundaries, commercial launch, phase in / out and cost / quality initiatives of products on the market
• BA Product marketing: Front Loading, Opportunity assessment, commercial launch
• R&D, Design: Technology roadmap, generation plans, throughout dvpt to launch process
• Sourcing: Sourcing ("make or buy") strategy, key sourcing decisions & product costing, cost out initiatives
• Quality: Acceptable quality levels (cost / benefit decisions), cost out and quality initiatives
• Project office: Throughout development to launch process
• Commercial (Regional) heads, Cluster/Country General Managers
COMPETENCIES AND SKILLS
· Entrepreneurial and passionate approach to pursuing new business opportunities
· Strong leadership skills and able to influence stakeholders at all levels
Extensive experience in product marketing and/or commercial areas (with product knowledge/ product management) and/or product development (ideally in more than one function)
Very good project management skills, able to plan and prioritize

· Passion in consumer understanding, innovation and having a technical interest.
Excellent communicator with the ability of building networks.
Strong ability in leveraging resources from different areas to work towards common objectives.
Awareness of diverse culture and able to use the best way to work with diversity and remote project teams

· Capability to work in a multinational and multifunctional environment
Self-starter, pro-active with a high sense of urgency.
Strong, analytical skills with a strategic mind.