Senior Copywriter to Mini Rodini

Mini Rodini is on an exciting and challenging digital growth journey. Or ambition is to grow even stronger on our digital platsforms as well as on our own e-commerce. Do you want to join us on the journey?

ABOUT THE POSITION

We are looking for a Senior copywriter who in a data driven way will ensure that all communication is in line with our brand and contributes to reach our targets. This position will offer challenges on both a strategical as well as on an operative level. 

Your tasks will include, but not be limited to: 


• In colIaboration with Creative Director and Marketing Manager set the brand message and our expression with the ambition to create consistent communication and growth of the brand in our digital sales and marketing channels
• Set the direction and the frames for all copy and feedback on content created by more junior colleagues
• Be responsible for our tone of voice, translate it to fast digital formats and ensure alignment with TOV in all communication
• Create digital content to minirodini.com., press releases, newsletters, paid ads on social media and search engines
• Texts for signs, sales letters, invitations, and other sales specific wishes
• Work in a data-driven way, follow up, document, and evaluate how the copy delivers on the brand messages
• Continuously work to improve communication via CRM systems to our existing customer database
• Drive development opportunities through trend research
• Ensure that all material connected to the area of ​​responsibility is clearly collected in collaboration with other copywriters and creators
• Be helpful, guiding, and support in writing product texts for our new collections

 The position is a full-time permanent position with start as soon as possible. You will be based at our Stockholm office and report to Marketing Manager.

 QUALIFICATIONS


• Min 4 years’ experience in a similar role, preferably in a premium brand in textiles, fashion, or lifestyle where e-commerce and digital platforms are important sales and communication channels
• Excellent and documented ability to interpret and convey a brand's tonality
• Experience of writing for digital formats where messages must be conveyed quickly, in a small space to achieve the desired effect
• Understanding of Mini Rodini's customer and what is commercial
• Experience of working with brand copy in both Swedish and English. German is an advantage.
• Copy experience for increased SEO and user-friendliness of the site is a plus

 THE IDEAL MATCH     

We believe that you have an excellent understanding of what’s commercial and important for our customers in the new digital landscape. You are a creative spirit who possesses the ability to implement and convey others’ ideas as well as bringing your own ideas to the table. You are comfortable with the tonality of the brand and have an excellent eye for colour, shape and the written word. Prestigeless and pragmatic are words that fits a description of you well. You are flexible, have an eye for details and thrive in a fast-paced digital growth environment. Of course, you share the brand values and have a strong interest in sustainability.

CULTURE
Mini Rodini is a value driven company, and it is important for us that you want to live by our values – uncompromising with what we together believe in and to minimize the impact our products have on the people and the planet. To be brave and never follow trends. We see great potential to affect the industry to a deeper social responsibility. You should have the passion to develop us, our products, and the industry to something greater.

ABOUT MINI RODINI
Mini Rodini was founded in 2006 by artist Cassandra Rhodin and is today one of Sweden's fastest growing brands for sustainable children's clothing. Since the start, we have been guided by a strong environmental commitment and want to offer the customer the best available on the market, without compromising on either sustainability, quality, design or working conditions in the production countries.

APPLY
Welcome to apply before Oct 10th. We are not able to handle applications sent to us via email, so please apply through the apply button below. Please note that applications are handled ongoing throughout the process.