Senior Digital Experience Writer

It is a great time to be in Digital Experience Design at IKEA!
Guided by our motivation to create a better everyday life for the many people, we are driving human-centered-design into all areas of the organization to put the customer and co-worker at the center of everything we do.
Our ambition is to create the best-in-class digital experience for customers and coworkers alike, constantly listening and learning from them, creating those experiences with them, iterating and improving in perpetuity. We do not exist without our customers and co-workers and believe that we report to them. Their feedback is our success and our failure.
Five principles guide us
· Design puts people first
· Design brings confidence to decisions
· Design is a catalyst for growth
· Design brings ideas to life
· Design empowers the many people
We take Design seriously!
Our team is made up of passionate experts in all areas and levels of Digital Experience Design: Product UX Design, Strategic Experience Design, Data Experience Design, Experience Design Research, Emerging Tech Design, Digital Taxonomy, Content Strategy, Experience Writing, Optimization Writing, Inclusive Design, Design Systems, Motion Design, and Design Ops to hold us all together and keep us efficient.
We are building the entire Digital Experience Design organization from scratch and need passionate co-workers to help drive IKEA into the future. Join us to start the journey of a lifetime!
What you’ll be doing day to day
As a Senior Digital Experience Writer, you will have the opportunity to bring a unique IKEA voice to life for billions of digital customers around the world. Leading human centered content practices you will craft solutions to ensure we are meeting our digital customer through compelling content - inspiring, helping, and guiding them throughout their end-to-end experience.
As a member of the Digital Experience Content Center of Expertise, you will partner with other digital content experts to drive strategies and approaches. You will also support the broader Digital organization working in a highly collaborative approach across Digital Experience, Product, Engineering, Data and Business teams.
To succeed in the role, we see that you have experience in many of the following:
· Crafting content and driving content direction to ensure consistency and tone of voice alignment across multiple experiences and products
· In close collaboration with e.g., Experience Design Researchers and/or Product UX Designers leading and planning content research initiatives to guide content improvements and changes
· Leading content creation according to best practices and guidelines for accessibility and inclusivity
· Facilitating and driving content focused human-centred workshops and other co-creative methods
· Working closely with various teams and stakeholders to implement digital content strategies across a variety of digital touchpoints
· Creating and presenting digital experience writing projects and topics to management teams and other high-level stakeholders
· Providing direction and craft mentorship to assist in the development of the Digital Experience Writers and others as required
Together as a team
At Group Digital, we set the global digital agenda in order to enable IKEA to become the world´s leading multichannel home furnishing company. We drive the development, provision and operation of our digital products and services using new and existing technology with agile delivery methods. At the same time, we provide a home for digital skills to both develop and extend technical, people and business skills needed to continuous development and growth.
Where our Digital Transformation is allowing us to create new ways we meet and interact with our customers and co-workers, our Digital Experience Design team is responsible for shaping what the future looks like. The team has a clear vision: to create everyday digital experiences for the many people through our human-centric methodologies that enable design, inspiration and innovation.
Let’s connect
This role reports to the Head of Digital Experience Content and is located Malmö, Sweden. Our organization has co-workers in Amsterdam, Sweden, Madrid, Shanghai and Philadelphia.
Please note that we don’t handle any applications on mail and in English only.
You might have some questions about the recruitment process, and we are more than happy to answer those! Feel free to connect with our recruitment specialist, Sam Foged Jensen, sam.foged.jensen@ingka.ikea.com.
We like to kindly ask you to expect some delays in response to your application, due to the Christmas and New Year Holidays.